Home/Insights/Brands/AFCOProduct Intelligence - 2026 YTD USA

AFCO

Start benchmarking for free
Sign in with Google

400+

Products Sold, Jan to Feb 2026

15+

# Offline Stores

$261.62

Avg. Price

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

AFCO Market Overview

According to Grips Intelligence data covering January–February 2026 across major home improvement retailers, AFCO generates an overwhelming 96.3% of its online revenue through homedepot.com, with lowes.com accounting for just 3.7%. The brand's average product price during this period stood at $261.62, though pricing trended downward with a 10.9% decline over the observed window. Revenue also faced significant headwinds, dropping 26.2% over the tracking period, including a steep 32.7% month-over-month decline in the most recent month. Among AFCO's top-performing listings on Home Depot, premium load-bearing column products command prices ranging from approximately $277 to $491, indicating a wide spread across its product catalog. This heavy concentration on a single retail channel, combined with declining revenue and average prices, suggests AFCO may need to diversify its e-commerce distribution strategy to stabilize performance.

Revenue Share by Retailer
Data covers all tracked US retailers

AFCO's monthly revenue

OVER TIME

Over the last three months, revenue on tracked retailers has declined by 26% from Dec to Feb.

Monthly revenue

Indexed values, 0-100

AFCO's average price

OVER TIME

Over the last three months, average selling price on tracked retailers has decreased by 11% from Dec to Feb.

Average price

Absolute values in $

Start benchmarking for free

Sign in with Google

AFCO's categories

REVENUE SHARE

Home Depot

Revenue distribution across product categories for AFCO on Home Depot.

Home Depot

Categories by revenue share

Distribution in %

AFCO's retailers

REVENUE SHARE

Revenue distribution across tracked retailers for AFCO.

Retailers by revenue share

Distribution in %

Top products for AFCO

BY REVENUE

Home Depot
Home Depot
#18' x 6" Endura-Aluminum Column, Round Shaft (Post Wrap Installation), Non-Tapered, Fluted, Gloss White

$277.14

Price

$6.7K

Revenue

#210' x 7-1/4" Endura-Aluminum Empire Style Column, Square Shaft (Load-Bearing 20,000 lbs), Non-Tapered, Textured Bronze

$490.82

Price

$6.4K

Revenue

#38 ft. x 6 in. Aluminum Square Column with Cap and Base

$292.44

Price

$4.09K

Revenue

#49' x 5-1/2" Endura-Aluminum Empire Style Column, Square Shaft (Load-Bearing 12,000 LBS), Non-Tapered, Textured Bronze

$366.37

Price

$3.66K

Revenue

#58' x 7-1/4" Endura-Aluminum Wellington Column, Square Shaft (Load-Bearing 20,000 lbs), Non-Tapered, Primed

$489.56

Price

$3.43K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved