Frontier

Frontier Market Overview

According to in-store data from Grips Intelligence, Frontier generated its revenue across two major retailers between January and April 2026, with homedepot.com commanding a dominant 56.2% revenue share followed by acehardware.com at 42.9%. The brand's average product price stood at $26.96 during this period, though its top-selling items at Home Depot were priced significantly higher, reaching up to $314.97. Frontier experienced strong momentum with revenue growing 47.6% over the tracked period, signaling accelerating consumer demand. Average prices also trended upward, climbing 17.8% overall, suggesting a shift toward higher-value product purchases. This combination of rising revenue and increasing average prices positions Frontier as a brand gaining meaningful traction in its competitive landscape.