Freud

Freud Market Overview

According to Grips Intelligence in-store data tracked across Amazon, Lowe's, and Ace Hardware from January 1 to June 30, 2026, Freud recorded an average product price of $40.53 as revenue declined 27.0% over the period, with the most recent month down 26.4% versus the prior month. Amazon dominated the brand's sales mix with a commanding 91.7% revenue share, far ahead of lowes.com at 6.6% and acehardware.com at just 1.7%. Even as revenue fell, Grips Intelligence data shows the average selling price trended upward, rising 5.6% across the period and edging up another 0.9% in the latest month to $40.90. On Amazon, the top-selling item was the Diablo D0724A 7-1/4" 24T Circular Saw Framing Blade at an $83.83 average price, while Lowe's skewed toward higher-ticket products led by an SDS-Max hammer drill bit at $181.55. As a subsidiary of privately held Robert Bosch GmbH, Freud has no publicly traded stock, underscoring that these channel dynamics offer a rare window into the brand's offline retail footprint.