FORTIS DOORS

FORTIS DOORS Market Overview

According to Grips Intelligence in-store data tracked across Lowe's, Home Depot, and Menards from January 1 to September 30, 2026, FORTIS DOORS generates the clear majority of its revenue at a single retailer, with lowes.com accounting for 63.9% of year-to-date sales. Home Depot follows at 30.4%, while Menards contributes a comparatively minor 5.7%, leaving the brand heavily concentrated in two accounts. The average product price across the tracked period sits at $629.66, positioning the brand in the premium tier of its shelf set. Momentum has weakened notably, however, with revenue down 59.6% across the measured window and a further 36.4% month-over-month decline in the most recent period. Pricing has softened in tandem, with the average selling price falling 19.7% overall and dropping 47.4% in the latest month to $440.49, suggesting a shift in mix toward lower-priced configurations.