According to in-store data from Grips Intelligence, Commander generated the majority of its revenue through Menards, which accounted for 77.6% of total revenue share between January and May 2026, followed by Amazon at 19.1% and Home Depot at 3.3%. The brand's average product price during this period stood at $59.03, reflecting a diverse catalog spanning multiple price points across retailers. Notably, Commander experienced a revenue decline of 11.4% over the tracked period, signaling potential headwinds in consumer demand or shifting competitive dynamics. Average pricing also saw downward pressure, dropping 14.8% overall, which may suggest increased promotional activity or a shift in product mix toward lower-priced items. These trends across the three major retailers highlight the importance of monitoring Commander's pricing strategy and channel performance in the months ahead.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 11% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 15% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Commander on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Commander.
BY REVENUE
Commander sells 22% online and 78% offline. Online runs through 2 channels; offline through 1.
Online
22%
78%
Offline
Online channels
22%
Offline channels
78%
BY REVIEW COUNT
Across 17K ratings on 3 channels, Commander averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 17K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$12.58
Price
$40K
Revenue
$22.99
Price
$33K
Revenue
$54.81
Price
$20K
Revenue
$12.26
Price
$16K
Revenue
$31.07
Price
$14K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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