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FANMATS

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30K+

Products Sold, Jan to May 2026

40+

# Offline Stores

$19.42

Avg. Price

4.6

Avg. Rating

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FANMATS Market Overview

According to in-store data from Grips Intelligence covering January to May 2026 across Amazon and Lowes.com, FANMATS maintains a strong retail presence with an average product price of $19.42. Amazon dominates as the brand's primary sales channel, commanding an impressive 88.5% of total revenue share, while Lowes.com accounts for the remaining 11.4%. The brand experienced a notable overall revenue decline of 16.6% during the tracked period, though there was a positive uptick of 7.1% in the most recent month. Average pricing has also trended downward, dropping 10.8% over the period, suggesting potential promotional activity or shifting product mix. These dynamics point to a brand navigating competitive pricing pressures while maintaining concentrated retail distribution.

Revenue Share by Retailer
1
Amazon icon
Amazon

88%

2
Lowe's icon
Lowe's

11%

Data covers Amazon, Lowe's

FANMATS's monthly revenue

OVER TIME

Over the last three months, revenue on tracked retailers has declined by 17% from Mar to May.

Monthly revenue

Indexed values, 0-100

FANMATS's average price

OVER TIME

Over the last three months, average selling price on tracked retailers has decreased by 11% from Mar to May.

Average price

Absolute values in $

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FANMATS's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for FANMATS on Amazon.

Amazon

Categories by revenue share

Distribution in %

FANMATS's retailers

REVENUE SHARE

Revenue distribution across tracked retailers for FANMATS.

Retailers by revenue share

Distribution in %

FANMATS's online vs offline revenue split

BY REVENUE

FANMATS sells 90% online and 10% offline. Online runs through 2 retailers; offline through 1.

Revenue by channel

Share of total revenue across all retailers

Online

90%

10%

Offline

Online channels

90%

Amazon.com
Lowes.com

Offline channels

10%

Lowe's stores

FANMATS's customer ratings

BY REVIEW COUNT

Across 234K ratings on 2 retailers, FANMATS averages 4.6. Most reviews sit on products in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 234K ratings

Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.

Top products for FANMATS

BY REVENUE

Amazon
Amazon
#1FANMATS NFL Unisex-Adult Embroidered Steering Wheel Cover

$28.98

Price

$45K

Revenue

#2"FANMATS 13010 SMU Mustangs 2-Piece Heavy Duty Vinyl Car Mat Set - 17"" x 27"", Front Row Floor Mats, All Weather Protection, Universal Fit, Deep Resevoir Design"

$50.67

Price

$44K

Revenue

#3FANMATS 8902 San Francisco 49ers 2-Piece Heavy Duty Vinyl Car Mat Set, Front Row Floor Mats, All Weather Protection, Universal Fit, Deep Resevoir Design

$54.86

Price

$37K

Revenue

#4Fanmats NFL Windshield Sun Auto Shade, Sun Shield Sun Visor Accordion tri-fold for Storage 59" x 29.5", Colorful Team Design

$32.27

Price

$36K

Revenue

#5FANMATS NFL unisex-teen NFL Mini Decal 12-E2pk

$10.36

Price

$24K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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