GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, EZ-FLO generated the majority of its revenue through Lowe's, which accounted for 51.1% of total revenue share between January and May 2026, followed by Home Depot at 27.1% and Amazon at 21.8%. The brand maintained an average product price of $11.21 across all three tracked retailers during this period. Notably, EZ-FLO experienced a strong 36.2% month-over-month revenue surge in the most recent month, signaling renewed consumer demand. Despite this recent uptick, the brand's overall revenue declined 12.2% over the trailing period, suggesting some volatility in sales performance. Lowe's dominant revenue share highlights the retailer as EZ-FLO's most critical sales channel, nearly doubling the contribution of its next largest partner, Home Depot.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 12% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 23% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for EZ-FLO on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for EZ-FLO.
BY REVENUE
EZ-FLO sells 55% online and 45% offline. Online runs through 3 retailers; offline through 1.
Online
55%
45%
Offline
Online channels
55%
Offline channels
45%
BY REVIEW COUNT
Across 752K ratings on 3 retailers, EZ-FLO averages 4.5★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.5
/ 5
From 752K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$9.14
Price
$144K
Revenue
$8.79
Price
$97K
Revenue
$8.53
Price
$96K
Revenue
$7.96
Price
$90K
Revenue
