GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Menards, Lowe's, Ace Hardware and Home Depot from January 1 to September 30, 2026 shows Keeney, a brand owned by Cleveland-based Oatey Co., operating at an average product price of $10.16. Menards is by far the brand's largest revenue driver at 50.9% of year-to-date sales, followed by Lowe's at 30.7% and Ace Hardware at 14.0%. Home Depot remains a distant fourth at just 3.8% share, pointing to meaningful headroom in that account. Momentum softened over the July–September window, with revenue down 7.7% month-over-month and 5.0% across the quarter. Pricing drifted lower as well, with the average price falling 4.6% month-over-month to $10.08 and 2.2% over the period, suggesting the revenue decline reflects both mix and rate pressure.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 5% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Keeney on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Keeney.
BY REVENUE
Keeney sells 9% online and 91% offline. Online runs through 3 channels; offline through 3.
Online
9%
91%
Offline
Online channels
9%
Offline channels
91%
BY REVIEW COUNT
Across 61K ratings on 4 channels, Keeney averages 4.3★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.3
/ 5
From 61K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$378.35
Price
$18K
Revenue
$92.57
Price
$16K
Revenue
$24.24
Price
$13K
Revenue
$31.65
Price
$11K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis