Enbrighten

Enbrighten Market Overview

According to Grips Intelligence in-store data tracked across Amazon, lowes.com, menards.com and homedepot.com from January 1 to July 31, 2026, Enbrighten's revenue grew 7.9% over the measured period, with the most recent month adding another 1.1% gain. Amazon accounts for just over half of year-to-date revenue at 50.3%, while lowes.com follows closely at 42.7%, giving the brand a notably two-channel concentration. Menards.com and homedepot.com remain marginal by comparison, contributing 3.9% and 3.0% respectively. Pricing has moved upward faster than volume, with the average price climbing 13.3% across the tracked window and reaching $52.94 in the latest month, a 4.4% month-over-month increase. That figure sits well above the $44.88 period-wide average price, suggesting a mix shift toward higher-ticket items rather than purely incremental unit growth.