Grips Intelligence in-store data tracked across Lowe's, Amazon, and Home Depot from January 1 to August 31, 2026 shows Dominator, a brand ultimately held under Nippon Paint Holdings (TYO: 4612), holding its strongest position at lowes.com, which accounts for 45.9% of year-to-date revenue. Amazon follows at 28.8%, with homedepot.com close behind at 25.3%, pointing to a notably balanced three-channel distribution rather than reliance on a single retailer. Momentum has softened, however, with revenue down 13.3% month over month and 27.3% across the tracked period. Pricing has moved in the opposite direction, with the average price reaching $63.97 in the latest month, up 1.5% sequentially and 0.6% overall. Against a period average selling price of $61.45, the combination of firmer pricing and falling revenue suggests unit volume, not price realization, is the pressure point for Dominator.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 27% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Dominator on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Dominator.
BY REVENUE
Dominator sells 59% online and 41% offline. Online runs through 3 channels; offline through 1. Online share has moved from 51% in Apr to 69% in Aug.
Online
59%
41%
Offline
Online channels
59%
Offline channels
41%
BY REVIEW COUNT
Across 184K ratings on 3 channels, Dominator averages 4.1★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.1
/ 5
From 184K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$46.00
Price
$242K
Revenue
$89.00
Price
$207K
Revenue
$37.60
Price
$192K
Revenue
$169.00
Price
$143K
Revenue
$39.49
Price
$85K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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