DeWALT

DeWALT Market Overview

According to in-store data from Grips Intelligence covering January to March 2026 across Amazon, Home Depot, Lowe's, and Ace Hardware, DeWALT maintained an average product price of $80.36 during the period. Amazon dominated DeWALT's revenue share at 47.8%, nearly double that of Home Depot at 24.9%, with Lowe's following closely at 20.3%. Notably, DeWALT's average price declined 17.1% over the tracked period, signaling increased promotional activity or a shift toward lower-priced SKUs. Despite this pricing pressure, the brand saw a 15.8% month-over-month revenue increase in the most recent month, suggesting strengthening consumer demand heading into spring.