GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked from January 1 to August 31, 2026 across Amazon, homedepot.com, lowes.com and menards.com, CordSafe generated 56.6% revenue growth over the measured period. Amazon accounted for just over half of year-to-date revenue at 51.2%, while the three home improvement retailers collectively contributed the remaining 48.8%, led by homedepot.com at 19.7%. Momentum accelerated sharply toward the end of the window, with revenue up 81.0% month over month in the most recent period. Average selling price also shifted dramatically, rising 175.4% across the period to $22.57, well above the $9.37 blended average for the full data set. That divergence between the blended and latest price points suggests a mix shift toward higher-priced multi-pack configurations, which range up to roughly $42 at Home Depot.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 57% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 175% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for CordSafe on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for CordSafe.
BY REVENUE
CordSafe sells 87% online and 13% offline. Online runs through 3 channels; offline through 1. Online share has moved from 80% in Apr to 96% in Aug.
Online
87%
13%
Offline
Online channels
87%
Offline channels
13%
BY REVIEW COUNT
Across 102K ratings on 4 channels, CordSafe averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 102K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$7.98
Price
$1.42K
Revenue
$42.61
Price
$682
Revenue
$41.15
Price
$658
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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