GRIPS CUSTOMERS & RESEARCH PARTNERS
Combat is a brand owned by Henkel AG & Co. KGaA, and according to in-store data from Grips Intelligence covering January 1 to June 30, 2026 across Amazon, Ace Hardware, and Lowe's, the brand posted strong offline momentum with overall revenue growing 35.2% during the period. Amazon dominated the channel mix at 74.6% of revenue, followed by acehardware.com at 15.5% and lowes.com at 9.4%. Revenue continued to build in the most recent quarter, rising 6.8% month-over-month. Meanwhile, the average product price edged down to $10.31, a 1.9% decline across the tracked period. This suggests the brand is driving revenue gains through volume rather than pricing.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 35% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Combat on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Combat.
BY REVENUE
Combat sells 76% online and 24% offline. Online runs through 2 channels; offline through 2.
Online
76%
24%
Offline
Online channels
76%
Offline channels
24%
BY REVIEW COUNT
Across 1.45M ratings on 3 channels, Combat averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 1.45M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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