GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data, Bird B Gone generated over half of its revenue through homedepot.com, which commanded a dominant 53.5% revenue share from January to May 2026 across four tracked retailers including Ace Hardware, Amazon, and Lowe's. Ace Hardware captured the second-largest share at 24.0%, notably outperforming both Amazon (11.8%) and Lowe's (10.7%) during this period. The brand maintained an average product price of $36.62 across all retailers, reflecting its positioning in the market. Overall, Bird B Gone saw a solid 16.3% revenue growth over the tracked period, signaling healthy consumer demand. The concentration of sales at Home Depot and Ace Hardware, which together account for over 77% of revenue, highlights the brand's strong foothold in the home improvement retail channel.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 25% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 22% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Bird B Gone on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Bird B Gone.
BY REVENUE
Bird B Gone sells 66% online and 34% offline. Online runs through 3 channels; offline through 2.
Online
66%
34%
Offline
Online channels
66%
Offline channels
34%
BY REVIEW COUNT
Across 37K ratings on 4 channels, Bird B Gone averages 4.0★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.0
/ 5
From 37K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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