According to Grips Intelligence in-store data tracked from January 1 to August 31, 2026 across acehardware.com, Amazon, homedepot.com, and lowes.com, Bird B Gone — a subsidiary of the UK-based Pelsis Group — shows a notably fragmented retail footprint. Ace Hardware leads with 36.6% of year-to-date revenue share, followed by Amazon at 23.7%, while Home Depot and Lowe's sit nearly level at 19.9% and 19.7% respectively, leaving no single channel dominant. Momentum has softened over the summer window of June through August 2026, with revenue falling 16.3% month-over-month and 30.2% across the period overall. At the same time, average selling price climbed 7.3% month-over-month to $26.90 and is up 19.0% across the tracked period, against a year-to-date average of $24.97. The combination of rising prices and declining revenue suggests unit volume, rather than pricing power, is the pressure point to watch heading into the back half of the year.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 30% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 19% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Bird B Gone on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Bird B Gone.
BY REVENUE
Bird B Gone sells 49% online and 51% offline. Online runs through 3 channels; offline through 2. Online share has moved from 58% in Apr to 55% in Aug.
Online
49%
51%
Offline
Online channels
49%
Offline channels
51%
BY REVIEW COUNT
Across 37K ratings on 4 channels, Bird B Gone averages 4.0★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.0
/ 5
From 37K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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