Bird B Gone

Bird B Gone Market Overview

According to Grips Intelligence in-store data tracked from January 1 to September 30, 2026 across Ace Hardware, Home Depot, Lowe's and Amazon, Bird B Gone — a brand held by the privately owned Pelsis Group — generated the largest portion of its revenue through Ace Hardware at 36.8% share. Home Depot and Lowe's followed in a near dead heat at 22.4% and 22.1% respectively, while Amazon trailed at 18.6%, pointing to an unusually balanced distribution footprint with no single dominant outlet. Pricing trended upward over the period, with the average product price reaching $27.63 in the most recent month, an 11.1% month-over-month gain and a 15.8% increase across the tracked window. That strength in price did not translate into top-line growth, as revenue slipped 5.6% month-over-month and 23.3% overall. The combination of rising average prices and contracting revenue suggests unit volumes are softening faster than price gains can offset, a dynamic worth monitoring into the next pest-season cycle.