Grips Intelligence in-store data tracking Colonial Elegance across menards.com and homedepot.com from January 1 to September 30, 2026 shows a brand navigating a notably softer second half of the year. Menards accounts for the larger share of year-to-date revenue at 54.4%, with Home Depot close behind at 45.6%, giving the brand an unusually balanced two-retailer footprint. Revenue fell 42.7% across the July–September tracking window, including a 33.9% month-over-month decline in the most recent period. Pricing followed a similar path, with the average selling price sliding 20.0% over the quarter to $158.90 — well below the $186.72 year-to-date average — suggesting promotional pressure rather than pure demand loss. The brand, owned by Renin Holdings under BBX Capital (OTCQX: BBXIA), will likely need stabilized pricing to reverse the trend heading into 2027.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 42% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 22% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Colonial Elegance on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Colonial Elegance.
BY REVENUE
Colonial Elegance sells 45% online and 55% offline. Online runs through 1 channel; offline through 1.
Online
45%
55%
Offline
Online channels
45%
Offline channels
55%
BY REVIEW COUNT
Across 1.54K ratings on 2 channels, Colonial Elegance averages 4.1★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.1
/ 5
From 1.54K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$109.40
Price
$406K
Revenue
$118.96
Price
$335K
Revenue
$117.35
Price
$300K
Revenue
$130.05
Price
$212K
Revenue
$118.02
Price
$170K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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