GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Ace Hardware, Lowe's and Amazon from January 1 to September 30, 2026, Coast of Maine's performance has skewed heavily toward a single retail partner. Ace Hardware alone accounts for 61.5% of year-to-date revenue, with Lowe's contributing 34.5% and Amazon trailing at just 4.0%. Revenue momentum has weakened considerably, falling 38.3% over the tracked period and slipping a further 2.2% month over month in the most recent reading. Pricing has softened alongside volume, with the average selling price down 16.3% overall to $22.79 and off 3.4% versus the prior month. The blended average product price of $21.64 suggests limited pricing power as the brand navigates a concentrated channel mix and a seasonally declining second half.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 38% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 16% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Coast of Maine on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Coast of Maine.
BY REVENUE
Coast of Maine sells 40% online and 60% offline. Online runs through 2 channels; offline through 1.
Online
40%
60%
Offline
Online channels
40%
Offline channels
60%
BY REVIEW COUNT
Across 15K ratings on 3 channels, Coast of Maine averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 15K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$755.50
Price
$252K
Revenue
$630.48
Price
$154K
Revenue
$682.83
Price
$124K
Revenue
$559.35
Price
$86K
Revenue
$1,708.27
Price
$79K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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