GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon, Office Depot, and homedepot.com from January 1 to June 30, 2026, Carson—a privately held optics company—saw overall revenue slip 1.4% during the period, while its average product price rose 2.7% to settle around $13.84. Carson Optical is a private company and therefore does not have an official ticker symbol. Grips Intelligence data shows Amazon dominated the sales mix with a 73.1% revenue share, well ahead of Office Depot at 22.8% and homedepot.com at just 4.1%. In the most recent quarter (April 1–June 30, 2026), momentum cooled as revenue dropped 11.1% versus the prior month and the average price dipped 1.1% to $13.78. On Amazon, the top-selling item was the Carson BugView Quick-Release Bug Catching Tool and Magnifier at a $12.41 average price, per Grips Intelligence.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 1% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 3% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Carson on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Carson.
BY REVENUE
Carson sells 77% online and 23% offline. Online runs through 2 channels; offline through 1. Online share has moved from 14% in Feb to 81% in Jun.
Online
77%
23%
Offline
Online channels
77%
Offline channels
23%
BY REVIEW COUNT
Across 318K ratings on 3 channels, Carson averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 318K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$12.00
Price
$207K
Revenue
$9.97
Price
$103K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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