GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026 across Amazon, Lowes.com, and HomeDepot.com, Calloway Mills demonstrated strong momentum with revenue growing 165.5% over the tracked period. Amazon dominated as the brand's leading retail channel, capturing 58.7% of total revenue share, followed by Lowes.com at 27.1% and HomeDepot.com at 14.2%. The brand's average product price stood at $39.07, though pricing varied significantly across retailers, with Lowe's featuring premium-priced products reaching up to $988.28. Average price also saw a notable 113.0% increase over the period, suggesting a shift toward higher-value product offerings. This combination of accelerating revenue and rising average prices points to a brand successfully expanding its market presence across major home improvement retailers.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 166% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 113% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Calloway Mills on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Calloway Mills.
BY REVENUE
TO CALLOWAY MILLS
