GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence offline retail data for the period January 1 to June 30, 2026 across Amazon, Lowe's, and Home Depot, Calloway Mills generated the majority of its revenue on Amazon at 57.6% share, followed by lowes.com at 25.8% and homedepot.com at 16.6%. The brand carried an average product price of $40.56 across these channels. Revenue faced significant headwinds, declining 68.8% over the tracked period, with the most recent month falling 30.6% versus the prior month. Average pricing also softened notably, dropping 44.5% overall to $33.63 in the latest month. These trends, sourced from Grips Intelligence, highlight both pricing compression and revenue contraction concentrated within a heavily Amazon-weighted channel mix.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 69% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 45% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Calloway Mills on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Calloway Mills.
BY REVIEW COUNT
Across 184K ratings on 3 channels, Calloway Mills averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 184K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$31.38
Price
$106K
Revenue
$71.08
Price
$32K
Revenue
$33.99
Price
$20K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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