Burpee

Burpee Market Overview

Grips Intelligence in-store data tracked across Amazon, acehardware.com, homedepot.com and menards.com from January 1 to September 30, 2026 shows Burpee operating with a heavily concentrated channel mix. Amazon alone accounts for 76.3% of year-to-date revenue, with acehardware.com a distant second at 20.3% and homedepot.com and menards.com contributing just 2.0% and 1.4% respectively. Revenue momentum has been negative, falling 44.0% across the tracked period and declining a further 8.6% month-over-month in the most recent reading. Pricing has moved in the opposite direction, with the average selling price rising 20.5% to $15.30 against a period average of $13.26. That combination of rising prices and contracting revenue, paired with near-total dependence on a single retailer, is the clearest signal in the Grips Intelligence dataset.