GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Home Depot, and Ace Hardware, Bully Tools maintains an average product price of $50.43. Amazon dominates as the brand's primary sales channel, commanding a significant 68.2% share of total revenue, followed by Home Depot at 28.3% and Ace Hardware at just 3.0%. Notably, the brand experienced a substantial 42.9% revenue decline over the tracked period, signaling potential seasonal or competitive headwinds. Despite the revenue downturn, average pricing remained remarkably stable, shifting only 0.3% upward overall, suggesting the brand is holding firm on its pricing strategy rather than discounting to drive volume. This pricing resilience amid falling revenue may indicate a focus on brand value retention across its retail distribution network.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 43% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 0% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Bully Tools on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Bully Tools.
BY REVIEW COUNT
Across 82K ratings on 3 retailers, Bully Tools averages 4.4★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.4
/ 5
From 82K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
