GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked from January 1 to September 30, 2026 across Home Depot, Lowe's and Amazon, Brite Star's sales are heavily weighted toward a single retailer. Home Depot alone accounts for 50.6% of year-to-date revenue, ahead of Lowe's at 29.4% and Amazon at 20.0%. The brand's average product price sits at $24.46, though pricing has softened considerably, falling 28.3% over the tracked period to a recent monthly average of $17.94. Revenue has followed a similar trajectory, declining 17.8% overall and dropping 28.9% in the most recent month-over-month comparison within the July–September window. The combination of retailer concentration and simultaneous price and revenue compression suggests promotional pressure heading into the key seasonal selling period.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 18% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 28% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Brite Star on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Brite Star.
BY REVIEW COUNT
Across 66K ratings on 3 channels, Brite Star averages 4.4★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.4
/ 5
From 66K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$179.00
Price
$15K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
TO BRITE STAR
