GRIPS CUSTOMERS & RESEARCH PARTNERS
According to offline retail data from Grips Intelligence covering January 1 through June 30, 2026 across Home Depot, Lowe's, and Amazon, BLUBIRD generated relatively balanced in-store sales, with homedepot.com leading at 42.0% revenue share, closely followed by lowes.com at 40.5% and Amazon trailing at 17.5%. Over the tracked period, BLUBIRD's overall revenue grew a modest 3.2%, with one month showing standout momentum as revenue jumped 45.1% versus the prior month. The brand's average product price landed at $96.70, though pricing softened 8.8% across the full period despite a 5.0% month-over-month uptick to $88.15 during one stretch. Grips Intelligence data indicates that BLUBIRD's top-performing SKUs skewed toward premium price points, with several Home Depot and Lowe's listings averaging north of $500. Taken together, the balanced dual-retailer footprint and periodic revenue surges suggest resilient demand even as average selling prices trended downward through the first half of 2026.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 3% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 9% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for BLUBIRD on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for BLUBIRD.
BY REVIEW COUNT
Across 42K ratings on 3 channels, BLUBIRD averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 42K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$537.88
Price
$134K
Revenue
$559.69
Price
$57K
Revenue
$295.25
Price
$38K
Revenue
$372.28
Price
$25K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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