According to offline retail data from Grips Intelligence covering January 1 to June 30, 2026 across Menards, Amazon, and Lowe's, Blazer International generated the majority of its in-store revenue through menards.com, which held a commanding 52.5% share, followed by Amazon at 26.3% and lowes.com at 21.2%. The brand carried an average product price of $20.52 during the tracked period, though pricing softened, with the average dipping to $17.26 and declining 4.3% overall. Momentum weakened over the second quarter, as revenue fell 17.3% month-over-month and dropped 33.3% overall across the timeseries window of April 1 to June 30, 2026. On menards.com, higher-ticket items led the assortment, with the Blazer International LED Low-Profile Magnetic Warning Light Bar priced at $65.40 and the 24" Single Row LED Light Bar at $59.26. Taken together, the Grips Intelligence data points to a channel-concentrated brand facing near-term pressure on both pricing and revenue.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 33% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Blazer International on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Blazer International.
BY REVENUE
Blazer International sells 31% online and 69% offline. Online runs through 2 channels; offline through 2. Online share has moved from 47% in Feb to 28% in Jun.
Online
31%
69%
Offline
Online channels
31%
Offline channels
69%
BY REVIEW COUNT
Across 23K ratings on 3 channels, Blazer International averages 4.6★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.6
/ 5
From 23K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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