GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through September 30, 2026, BASEUS generated 99.9% of its tracked revenue through a single channel, Amazon. The brand's average selling price across the period stood at $42.21, positioning it in the accessible mid-tier of its competitive set. Over the July–September 2026 window, revenue declined 7.3% overall, even as the most recent month posted a 3.9% month-over-month gain. Pricing moved in the opposite direction, with the average price climbing 6.5% across the quarter to reach $43.95, up 6.1% in the final month alone. Top-performing SKUs ranged from roughly $32 to $110, indicating BASEUS is testing higher price points while its core assortment remains concentrated below the $60 mark.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 7% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 7% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for BASEUS on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for BASEUS.
BY REVIEW COUNT
Across 334K ratings on 1 channel, BASEUS averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 334K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$109.72
Price
$1.39M
Revenue
$58.54
Price
$550K
Revenue
$60.00
Price
$415K
Revenue
$40.59
Price
$235K
Revenue
$32.25
Price
$191K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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