GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Lowes, Ace Hardware, and Amazon, Band It demonstrates a concentrated retail footprint with Lowes.com commanding 58.1% of its revenue share, followed by Ace Hardware at 38.9%. Amazon accounts for just 2.4% of Band It's revenue, indicating the brand's strength lies firmly within traditional hardware retail channels. The brand's average product price sits at $4.63, reflecting its positioning as an accessible, value-oriented option for consumers. Notably, Band It experienced a significant 39.2% decline in overall revenue during the tracked period, suggesting potential seasonal softness or shifting competitive dynamics worth monitoring. Despite the revenue downturn, average pricing showed recent resilience with an 8.4% month-over-month increase, which may point to a strategic shift toward higher-margin products.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 37% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 11% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Band It on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Band It.
BY REVENUE
Band It sells 11% online and 89% offline. Online runs through 3 channels; offline through 2.
Online
11%
89%
Offline
Online channels
11%
Offline channels
89%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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