GRIPS CUSTOMERS & RESEARCH PARTNERS
DENISLAWN's in-store performance from January 1 to September 30, 2026, tracked by Grips Intelligence across Home Depot and Lowe's, shows a brand concentrated in a narrow two-retailer footprint. Home Depot accounts for the bulk of year-to-date revenue at 71.7%, with Lowe's contributing the remaining 28.3%. Revenue has trended downward, falling 22.3% over the measured period and declining a further 6.8% month-over-month in the most recent reading. Pricing moved in the opposite direction, with the average price climbing 74.3% overall and more than doubling month-over-month to $548.87, well above the $355.32 year-to-date average. That divergence between rising price points and softening revenue suggests a shift toward higher-ticket assortments rather than volume growth.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 22% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 74% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for DENISLAWN on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for DENISLAWN.
BY REVIEW COUNT
Across 5.8K ratings on 2 channels, DENISLAWN averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 5.8K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$721.78
Price
$187K
Revenue
$1,034.12
Price
$165K
Revenue
$1,868.59
Price
$114K
Revenue
$1,576.43
Price
$79K
Revenue
$1,213.88
Price
$70K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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