GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026 across homedepot.com and lowes.com, DENISLAWN demonstrated strong momentum with overall revenue growth of 139.7% during the tracked period. Home Depot dominated as the brand's primary retail channel, commanding 69.2% of total revenue share compared to Lowe's at 30.8%. The brand's average product price stood at $424.92, with overall average pricing increasing 30.8% over the period, signaling a shift toward higher-value offerings. DENISLAWN's top-performing products at both retailers are concentrated in the premium Cavallo collection, with individual set prices ranging from approximately $1,400 to over $2,350. This combination of rapid revenue growth and rising average prices positions DENISLAWN as a brand gaining significant traction in its category.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 140% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 31% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for DENISLAWN on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for DENISLAWN.
BY REVIEW COUNT
Across 4.15K ratings on 2 retailers, DENISLAWN averages 4.6★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.6
/ 5
From 4.15K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$749.82
Price
$89K
Revenue
$1,723.96
Price
$83K
Revenue
$2,252.22
Price
$72K
Revenue
$1,496.30
Price
$43K
Revenue