Home/Insights/Search engine market shareOct, 2024 - Jul, 2025
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Search engine market share

This report analyzes traffic from different search engines on e-commerce sites. Grips Intelligence is dedicated to providing unparalleled insights into the ever-evolving landscape of e-commerce. With our cutting-edge technology and vast data repository, we offer in-depth analyses and benchmarks for the most sought-after metrics.

Search engine market share

Traffic share by search engines

The share of traffic by search engines

96%
Google
3.8%
Bing
0.33%
Duckduckgo
0.28%
Yahoo

Sessions share over time by search engines

Share of sessions in % from Oct, 2024 to Jul, 2025
Google
Bing
Duckduckgo
Yahoo

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Conversion rate by search engines

The conversion rate by search engines

4.1%
Bing
3.9%
Yahoo
2.6%
Google
2.6%
Duckduckgo

Conversion rate over time by search engines

Conversion rate from Oct, 2024 to Jul, 2025
Bing
Yahoo
Google
Duckduckgo

Average order value by search engines

The average order value by search engines

$164
Bing
$138
Yahoo
$124
Duckduckgo
$121
Google

Average order value by search engines

Absolute values in $ from Oct, 2024 to Jul, 2025
Bing
Yahoo
Duckduckgo
Google


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