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May 2025
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Home/Insights/Retailers/youtheory.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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104.8K
Revenue
33.5K
Sessions
7.0-7.5%
Conv. rate
$25-50
AOV
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youtheory.com is a website that offers a range of products in various categories, including health, wellness, and beauty. The site hosts an assortment of dietary supplements, skincare items, and personal care products. Additionally, youtheory.com provides educational content related to product ingredients and health tips.

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youtheory.com's revenueOVER TIME
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Over the past three months, youtheory.com revenue has experienced decline of 19%, compared to the preceding three months.

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youtheory.com revenue decline for last six months
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OVERVIEW
For the month of May 2025, youtheory.com in the HEALTH industry had online sales revenue of $104,813, exceeding the median revenue of $93,599. The conversion rate was between 7.00-7.50%, higher than the industry's high of 5.31% and low of 1.38%. The average order value (AOV) ranged from $25-50, with a high AOV of $353 and low of $55 in the HEALTH sector. With 33,483 sessions, youtheory.com performed better than the median of 27,872, but fell short of the leading 54,921,193 sessions of walgreens.com.
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youtheory.com competitors

In May 2025, youtheory.com generated a revenue of $104,813 from 2,435 transactions and 33,483 sessions with an average order value (AOV) of $25-50 and a conversion rate of 7.00-7.50%. Comparing this data to its competitors, themacateam.com had a revenue of $17,666 from 321 transactions and 51,800 sessions with an AOV of $50-75 and a conversion rate of 0.50-1.00%. vitalproteins.com outperformed youtheory.com with a revenue of $480,823 from 7,587 transactions and 217,414 sessions, boasting an AOV of $50-75 and a conversion rate of 3.00-3.50%. codeage.com also excelled with a revenue of $253,895 from 2,979 transactions and 230,899 sessions, showcasing an AOV of $75-100 and a conversion rate of 1.00-1.50%. Despite its strong performance, youtheory.com may need to focus on increasing its metrics to compete more effectively with its industry counterparts.

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Sessions
0.5-1.0%
Conv. rate
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AOV
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vitalproteins.com screenshot
#3 vitalproteins.com
480.8K
Revenue
217.4K
Sessions
3.0-3.5%
Conv. rate
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AOV
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Sessions
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AOV
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Sessions
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Conv. rate
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AOV
youtheory.com vs top market performers
youtheory.com
top retailers
conversion rate vs average order value for youtheory.com and its competitors
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Revenue share by device at youtheory.com

In May large majority of sales on youtheory.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices.

In May large majority of sales on youtheory.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices.
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youtheory.com channels

Identify top traffic channels that drive growth for youtheory.comand discover how performance of traffic channels has changed over time.

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youtheory.com Google Ads spend

Evaluate youtheory.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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youtheory.com devices

Review youtheory.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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youtheory.com top markets

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youtheory.com country & global rank

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