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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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8.2K
Revenue
Dec 25
5.4K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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wilmax.com's monthly revenueOVER TIME
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Over the past three months, wilmax.com revenue has experienced decline of 21%, compared to the preceding three months.

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wilmax.com revenue decline for last six months
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OVERVIEW
In December 2025, wilmax.com, operating in the FOOD AND DRINK industry, generated online sales revenue of $8,211, significantly lower than the median of $43,769, with a conversion rate of 1.50-2.00%, which is below the very high rate of 4.84%, and its average order value (AOV) ranged between $75-100, far from the very high AOV of $265; the site attracted 5,351 sessions, well below the median of 11,175, highlighting the competitive landscape, especially against the largest player, totalwine.com, with revenue of $144,251,557 and sessions totaling 16,159,312.
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wilmax.com competitors

In December 2025, wilmax.com generated $8,211 in revenue from 96 transactions and 5,351 sessions, with an average order value (AOV) ranging from $75 to $100 and a conversion rate of 1.50% to 2.00%. In comparison, robertwelch.com, a competitor, achieved significantly higher revenue of $1,835,053 from 12,924 transactions and 174,475 sessions, boasting a higher AOV of $125 to $150 and a conversion rate of 7.00% to 7.50%. While wilmax.com may have a lower revenue and conversion rate compared to robertwelch.com, its focus on lower-priced items and different target market is reflected in its lower AOV. wilmax.com could potentially improve its revenue by increasing its conversion rate or AOV to compete more effectively with robertwelch.com.

robertwelch.com screenshot
#1 robertwelch.com
1.8M
Revenue
174.5K
Sessions
7.0-7.5%
Conv. rate
$125-150
AOV
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TOP MARKET PERFORMERSby revenue
wilmax.com vs top market performers
wilmax.com
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conversion rate vs average order value for wilmax.com and its competitors
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Revenue share by device at wilmax.com

In December large majority of sales on wilmax.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on wilmax.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wilmax.com channels

Identify top traffic channels that drive growth for wilmax.comand discover how performance of traffic channels has changed over time.

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wilmax.com Google Ads spend

Evaluate wilmax.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wilmax.com devices

Review wilmax.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wilmax.com top markets

Explore wilmax.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wilmax.com country & global rank

Assess the ranking of wilmax.com among other retailers within its primary country and worldwide.

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