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Dec 2025
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Home/Insights/Retailers/wildernessathlete.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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36.5K
Revenue
Dec 25
15.5K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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Wildernessathlete.com is a website offering a variety of products geared towards outdoor enthusiasts and athletes. Their inventory includes supplements, energy bars, meal replacements, and hydration products. The site also provides nutrition plans and information alongside their merchandise to aid individuals in optimizing their performance and health during wilderness activities.

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wildernessathlete.com Annual Revenue and Growth

wildernessathlete.com's annual sales on its online store amounted to $596.7K in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$596.7K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
wildernessathlete.com revenue by year

wildernessathlete.com's monthly revenueOVER TIME
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Over the past three months, wildernessathlete.com revenue has experienced growth of 10%, compared to the preceding three months.

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wildernessathlete.com revenue growth for last six months
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OVERVIEW
In December 2025, wildernessathlete.com reported online sales revenue of $36,543, significantly below the SPORTS industry median of $90,105, with a conversion rate between 2.00-2.50%, lower than the high benchmark of 3.13%. The average order value (AOV) ranged from $100 to $125, while the SPORTS AOV peak reached $535. With 15,522 sessions, wildernessathlete.com lagged behind the industry median of 34,350 and far from the leader's 64,737,034 sessions, illustrating the challenges it faces in a competitive market dominated by giants like garmin.com, which garnered $197,575,281 in sales.
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wildernessathlete.com competitors

In December 2025, wildernessathlete.com outperformed its competitors in terms of revenue with $36,543. Its closest competitor in revenue was peakrefuel.com with $24,108, while solohntr.com lagged significantly behind with only $5,681. In terms of transactions, wildernessathlete.com had the highest at 342, followed by peakrefuel.com at 191, and meetaila.com at 47. In sessions, wildernessathlete.com also led with 15,522, with peakrefuel.com following at 27,042. In average order value (AOV), solohntr.com had the highest range at $200-$225, while ground-based.com had the lowest at $50-$75. When it comes to conversion rates, wildernessathlete.com and meetaila.com tied at 2.00-2.50%, while ground-based.com had the highest at 3.00-3.50% and peakrefuel.com had the lowest at 0.50-1.00%. Overall, wildernessathlete.com demonstrated strong performance across various metrics compared to its competitors in December 2025.

solohntr.com screenshot
#1 solohntr.com
5.7K
Revenue
2.4K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
ground-based.com screenshot
#2 ground-based.com
3.2K
Revenue
1.5K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
meetaila.com screenshot
#3 meetaila.com
3.9K
Revenue
2.1K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
peakrefuel.com screenshot
#4 peakrefuel.com
24.1K
Revenue
27K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
nerdfocus.com screenshot
#5 nerdfocus.com
9.1K
Revenue
2.4K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
wildernessathlete.com vs top market performers
wildernessathlete.com
top retailers
conversion rate vs average order value for wildernessathlete.com and its competitors
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Revenue share by device at wildernessathlete.com

In December large majority of sales on wildernessathlete.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on wildernessathlete.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wildernessathlete.com channels

Identify top traffic channels that drive growth for wildernessathlete.comand discover how performance of traffic channels has changed over time.

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wildernessathlete.com Google Ads spend

Evaluate wildernessathlete.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wildernessathlete.com devices

Review wildernessathlete.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wildernessathlete.com top markets

Explore wildernessathlete.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wildernessathlete.com country & global rank

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