heatherschoice.com
Heatherschoice.com is an independent online platform that offers a variety of food products. The website sells backpacking meals, packable snacks, and outdoor-focused meals that are designed to provide nourishment and convenience for outdoor enthusiasts. Additionally, they provide resources on outdoor nutrition and share insights about their sourcing and manufacturing processes.
GRIPS CUSTOMERS & RESEARCH PARTNERS
heatherschoice.com's revenueOVER TIME
Over the past three months, heatherschoice.com revenue has experienced decline of 65%, compared to the preceding three months.
heatherschoice.com competitors
In May 2025, heatherschoice.com generated $5,803 in revenue from 97 transactions and 3,375 sessions, with an average order value (AOV) of $50-75 and a conversion rate of 2.50-3.00%. Compared to its competitors, Wilderness Athlete had the highest revenue at $17,583 with 144 transactions and 7,083 sessions, a higher AOV of $100-125, but a slightly lower conversion rate of 2.00-2.50%. Good To-Go also outperformed heatherschoice.com with $27,808 in revenue from 403 transactions and 14,804 sessions, with a similar AOV of $50-75 and the same conversion rate of 2.50-3.00%. Outdoor Herbivore and Backpacker's Pantry had revenue of $14,724 and $211,448 respectively, with varying metrics in transactions, sessions, AOV, and conversion rate. Overall, heatherschoice.com holds its own among its competitors in terms of revenue and performance metrics in the outdoor food industry.
Revenue share by device at heatherschoice.com
In May large majority of sales on heatherschoice.com, 66% was finalized on mobile devices, with 34% of sales coming from desktop devices.
Gain even more insights with the Grips app
heatherschoice.com channels
Identify top traffic channels that drive growth for heatherschoice.comand discover how performance of traffic channels has changed over time.
heatherschoice.com Google Ads spend
Evaluate heatherschoice.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
heatherschoice.com devices
Review heatherschoice.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
