heatherschoice.com
Heatherschoice.com is an independent online platform that offers a variety of food products. The website sells backpacking meals, packable snacks, and outdoor-focused meals that are designed to provide nourishment and convenience for outdoor enthusiasts. Additionally, they provide resources on outdoor nutrition and share insights about their sourcing and manufacturing processes.
GRIPS CUSTOMERS & RESEARCH PARTNERS
heatherschoice.com Annual Revenue and Growth
heatherschoice.com's annual sales on its online store amounted to $323.5K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.
heatherschoice.com's monthly revenueOVER TIME
Over the past three months, heatherschoice.com revenue has experienced decline of 5.8%, compared to the preceding three months.
heatherschoice.com competitors
In December 2025, heatherschoice.com reported a revenue of $15,428 with 246 transactions and 8,521 sessions, resulting in an average order value (AOV) of $50-75 and a conversion rate of 2.50-3.00%. Compared to its competitors, goodto-go.com had a similar revenue of $15,227 but fewer transactions (224) and sessions (9,004) with a slightly lower conversion rate of 2.00-2.50%. On the other hand, backpackerspantry.com outperformed heatherschoice.com with a significantly higher revenue of $78,779, 560 transactions, and 15,517 sessions, boasting a higher AOV of $125-150 and a conversion rate of 3.50-4.00%. While outdoorherbivore.com and wildernessathlete.com had revenue figures of $12,960 and $36,543 respectively, each showing variations in transactions, sessions, AOV, and conversion rates compared to heatherschoice.com.
Revenue share by device at heatherschoice.com
In December large majority of sales on heatherschoice.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
heatherschoice.com channels
Identify top traffic channels that drive growth for heatherschoice.comand discover how performance of traffic channels has changed over time.
heatherschoice.com Google Ads spend
Evaluate heatherschoice.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
heatherschoice.com devices
Review heatherschoice.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
