wickey.de
Wickey.de is an online platform that offers various recreational outdoor equipment for children. The website sells a wide array of products, such as wooden climbing frames, playhouses, swings, and slides. Additionally, they provide accessories like sandboxes, decks, and rope ladders, ensuring an extensive range of options for outdoor play.
GRIPS CUSTOMERS & RESEARCH PARTNERS
wickey.de Annual Revenue and Growth
wickey.de's annual sales on its online store amounted to $8.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
wickey.de's monthly revenueOVER TIME
Over the past three months, wickey.de revenue has experienced decline of 57%, compared to the preceding three months.
wickey.de competitors
When comparing wickey.de to its competitors in January 2026, we see that wickey.de generated a revenue of $512,664 with 915 transactions and 47,093 sessions, boasting an AOV of $550-575 and a conversion rate of 1.50-2.00%. In contrast, fatmoose.de only generated $24,901 in revenue with 61 transactions and 6,475 sessions, showcasing an AOV of $400-425 and a conversion rate of 0.50-1.00%. junglegym.de followed with $18,764 in revenue, 36 transactions, 2,556 sessions, an AOV of $500-525, and a conversion rate of 1.00-1.50%. Meanwhile, holzprofi24.de was the highest performer with a revenue of $1,631,271, 2,703 transactions, 422,476 sessions, an AOV of $600-625, and a conversion rate of 0.50-1.00%. Overall, wickey.de sits in the middle ground in terms of revenue, transactions, sessions, AOV, and conversion rate among its competitors.
Revenue share by device at wickey.de
In January large majority of sales on wickey.de, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.
Gain even more insights with the Grips app
wickey.de channels
Identify top traffic channels that drive growth for wickey.deand discover how performance of traffic channels has changed over time.
wickey.de Google Ads spend
Evaluate wickey.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
wickey.de devices
Review wickey.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
