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Aug 2026
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TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for wickey.dewickey.de

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849.7K
Revenue
Aug 26
69.2K
Sessions
Aug 26
2.0-2.5%
Conv. rate
Aug 26
$600-700
AOV
Aug 26
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Wickey.de is an online platform that offers various recreational outdoor equipment for children. The website sells a wide array of products, such as wooden climbing frames, playhouses, swings, and slides. Additionally, they provide accessories like sandboxes, decks, and rope ladders, ensuring an extensive range of options for outdoor play.

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wickey.de Annual Revenue and Growth

wickey.de's annual sales on its online store amounted to $8.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$8.3M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
wickey.de revenue by year

wickey.de's monthly revenueOVER TIME
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Over the past three months, wickey.de revenue has experienced decline of 28%, compared to the preceding three months.

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wickey.de revenue decline for last six months
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OVERVIEW
wickey.de's revenue for online sales reached $850,000 in August 2026, significantly higher than a typical games store, which generates around $59,600 monthly. With a conversion rate of 2.00-2.50%, wickey.de is within the typical range for the games category, which spans from 0.52% to 3.8%. The average order value (AOV) is $600-625, exceeding the typical games store range of $77 to $415. Furthermore, wickey.de recorded 69,200 sessions, well above a typical games store's 22,800 sessions per month, highlighting its robust presence in the games category.
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wickey.de competitors

In August 2026, holzprofi24.de led the competition with impressive revenue of $1.2 million from 1,925 transactions across 428,000 sessions, showcasing a conversion rate ranging from 0.00-0.50%. In comparison, wickey.de achieved $850,000 in revenue, ranking second among its peers, with 1,413 transactions and 69,200 sessions, boasting a conversion rate of 2.00-2.50%. While wickey.de's average order value of $600-625 matches holzprofi24.de's, it falls short in overall transactions and sessions. junglegym.de follows with $64,700 in revenue and an AOV of $775-800, yet it trails behind wickey.de in transactions and sessions. Competitors like fatmoose.de and klingl-spielgeraete.de reported revenues of $33,100 and $57,600, respectively, but their performance significantly lags behind. Overall, wickey.de stands strong, outperforming most competitors while trailing holzprofi24.de in several key metrics.

fatmoose.de screenshot
#1 fatmoose.de
33.1K
Revenue
8K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
junglegym.de screenshot
#2 junglegym.de
64.7K
Revenue
5.2K
Sessions
1.5-2.0%
Conv. rate
$700-800
AOV
klingl-spielgeraete.de screenshot
#3 klingl-spielgeraete.de
57.6K
Revenue
12.2K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
holzprofi24.de screenshot
#4 holzprofi24.de
1.2M
Revenue
428.1K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
meingartenversand.de screenshot
#5 meingartenversand.de
448.4K
Revenue
93.6K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
wickey.de vs top market performers
wickey.de
top retailers
conversion rate vs average order value for wickey.de and its competitors
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wickey.de channels

Identify top traffic channels that drive growth for wickey.deand discover how performance of traffic channels has changed over time.

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wickey.de Google Ads spend

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wickey.de devices

Review wickey.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wickey.de top markets

Explore wickey.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wickey.de country & global rank

Assess the ranking of wickey.de among other retailers within its primary country and worldwide.

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