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Dec 2025
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Home/Insights/Retailers/waxbuffalo.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for waxbuffalo.comwaxbuffalo.com

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32.8K
Revenue
Dec 25
21.3K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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waxbuffalo.com Annual Revenue and Growth

waxbuffalo.com's annual sales on its online store amounted to $193.6K in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$193.6K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
waxbuffalo.com revenue by year

waxbuffalo.com's monthly revenueOVER TIME
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Over the past three months, waxbuffalo.com revenue has experienced growth of 376%, compared to the preceding three months.

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waxbuffalo.com revenue growth for last six months
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OVERVIEW
In December 2025, waxbuffalo.com generated $32,818 in online sales, below the lifestyle/beauty_and_cosmetics median of $53,444, with a conversion rate of 1.50-2.00%, slightly above the low end of the industry's range. The average order value (AOV) stood at $75-100, significantly below the sector's high of $191. The site recorded 21,283 sessions, just below the median of 23,270, highlighting challenges in driving traffic compared to industry leaders like ulta.com and sephora.com, which command significantly higher revenues and sessions. Overall, waxbuffalo.com demonstrates potential but has room for improvement across multiple metrics.
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waxbuffalo.com competitors

In December 2025, waxbuffalo.com generated a revenue of $32,818 from 414 transactions and 21,283 sessions, with an average order value (AOV) ranging between $75-$100 and a conversion rate of 1.50-2.00%. Compared to its competitors, hardycoffee.com had a revenue of $14,297 from 203 transactions and 7,974 sessions, with an AOV of $50-$75 and a conversion rate of 2.50-3.00%. cocokind.com outperformed all with a revenue of $356,230 from 5,817 transactions and 222,355 sessions, with an AOV of $50-$75 and a conversion rate of 2.50-3.00%. nebraskainabox.com generated $16,403 from 195 transactions and 6,863 sessions, with an AOV of $75-$100 and a conversion rate of 2.50-3.00%. Lastly, candlechemistry.com had a revenue of $13,492 from 208 transactions and 7,158 sessions, with an AOV of $50-$75 and a conversion rate of 2.50-3.00%.

hardycoffee.com screenshot
#1 hardycoffee.com
14.3K
Revenue
8K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
cocokind.com screenshot
#2 cocokind.com
356.2K
Revenue
222.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
nebraskainabox.com screenshot
#3 nebraskainabox.com
16.4K
Revenue
6.9K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
candlechemistry.com screenshot
#4 candlechemistry.com
13.5K
Revenue
7.2K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
waxbuffalo.com vs top market performers
waxbuffalo.com
top retailers
conversion rate vs average order value for waxbuffalo.com and its competitors
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Revenue share by device at waxbuffalo.com

In December large majority of sales on waxbuffalo.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on waxbuffalo.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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waxbuffalo.com channels

Identify top traffic channels that drive growth for waxbuffalo.comand discover how performance of traffic channels has changed over time.

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waxbuffalo.com Google Ads spend

Evaluate waxbuffalo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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waxbuffalo.com devices

Review waxbuffalo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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waxbuffalo.com top markets

Explore waxbuffalo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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waxbuffalo.com country & global rank

Assess the ranking of waxbuffalo.com among other retailers within its primary country and worldwide.

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