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May 2025
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Home/Insights/Retailers/vinomofo.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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3.7M
Revenue
306.7K
Sessions
6.0-6.5%
Conv. rate
$175-200
AOV
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Vinomofo.com is an e-commerce platform that specializes in selling a range of wines, catering to wine enthusiasts. They offer a variety of wine selections from various regions around the world. The website provides customers with user-friendly browsing and purchase options, as well as detailed information about each wines origin and tasting notes.

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vinomofo.com's revenueOVER TIME
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Over the past three months, vinomofo.com revenue has experienced growth of 7.2%, compared to the preceding three months.

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vinomofo.com revenue growth for last six months
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OVERVIEW
vinomofo.com's revenue for online sales in the FOOD AND DRINK industry is $3,695,999, with a conversion rate of 6.00-6.50% and an average order value (AOV) of $175-200. This puts them above the very low conversion rate of 1.37% and AOV of $59, but below the very high conversion rate of 5.03% and AOV of $277 in the category. Despite having 306,675 sessions, they fall short of totalwine.com, the largest online store in the category, which has 8,141,951 sessions. The median revenue for the FOOD AND DRINK industry is $38,998 and the median sessions are 10,585.
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vinomofo.com competitors

In May 2025, vinomofo.com outperformed its competitors in terms of revenue, transactions, and conversion rate. While vinomofo.com generated a revenue of $3,695,999 from 19,543 transactions with a conversion rate of 6.00-6.50%, wineenthusiast.com lagged behind with revenue of $2,950,424 from 7,238 transactions and a conversion rate of 0.50-1.00%. On the other hand, virginwines.com.au had significantly lower revenue of $189,234 from 1,561 transactions with a similar conversion rate to vinomofo.com. In terms of Average Order Value (AOV), wineenthusiast.com had the highest range at $400-425, followed by vinomofo.com at $175-200, and virginwines.com.au at $100-125. Despite vinomofo.com and virginwines.com.au sharing the same conversion rate, vinomofo.com excelled in revenue and transactions, positioning itself as a strong competitor in the online wine industry.

virginwines.com.au screenshot
#1 virginwines.com.au
189.2K
Revenue
25.8K
Sessions
6.0-6.5%
Conv. rate
$100-125
AOV
wineenthusiast.com screenshot
#2 wineenthusiast.com
3M
Revenue
826.1K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
vinomofo.com vs top market performers
vinomofo.com
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conversion rate vs average order value for vinomofo.com and its competitors
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Revenue share by device at vinomofo.com

In May large majority of sales on vinomofo.com, 61% was finalized on mobile devices, with 39% of sales coming from desktop devices.

In May large majority of sales on vinomofo.com, 61% was finalized on mobile devices, with 39% of sales coming from desktop devices.
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vinomofo.com channels

Identify top traffic channels that drive growth for vinomofo.comand discover how performance of traffic channels has changed over time.

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vinomofo.com Google Ads spend

Evaluate vinomofo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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vinomofo.com devices

Review vinomofo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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vinomofo.com top markets

Explore vinomofo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vinomofo.com country & global rank

Assess the ranking of vinomofo.com among other retailers within its primary country and worldwide.

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