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May 2025
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Home/Insights/Retailers/underarmour.de
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for underarmour.deunderarmour.de

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1.3M
Revenue
644.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
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Offizielle Webseite: Innovative Sportbekleidung bei Under Armour. Sportkleidung, Sportschuhe und Zubehör. KOSTENLOSER VERSAND in Deutschland erhältlich.

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underarmour.de's revenueOVER TIME
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Over the past three months, underarmour.de revenue has experienced decline of 12%, compared to the preceding three months.

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underarmour.de revenue decline for last six months
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OVERVIEW
For underarmour.de in the SPORTS industry in May 2025: revenue $1,302,420 (median $84,330), conversion rate 2.00-2.50% (high 3.0%, low 0.65%), AOV $75-100 (high $565, low $79), sessions 644,713 (median 29,719) with garmin.com leading with $189,203,870 revenue and 47,255,232 sessions.
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underarmour.de competitors

In May 2025, underarmour.de reported a revenue of €1,302,420 from 13,250 transactions and 644,713 sessions, with an average order value (AOV) of €75-100 and a conversion rate of 2.00-2.50%. Compared to its competitors, underarmour.de falls behind in revenue when compared to gymshark.com with €110,057,101, underarmour.com with €28,753,995, and sportdeal24.de with €1,692,167. However, underarmour.de has a higher conversion rate than running-point.de, gymshark.com, and sportdeal24.de, indicating a better ability to convert sessions into transactions. The AOV of underarmour.de falls in line with underarmour.com, while gymshark.com boasts the highest AOV at €175-200. In terms of sessions, underarmour.de has a similar amount to basketballdirekt.de, but is significantly lower than gymshark.com. Overall, underarmour.de showcases a strong conversion rate, but faces stiff competition in terms of revenue and AOV from other key players in the industry.

underarmour.com screenshot
#1 underarmour.com
28.8M
Revenue
7.4M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
gymshark.com screenshot
#2 gymshark.com
110.1M
Revenue
14.4M
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
sportdeal24.de screenshot
#3 sportdeal24.de
1.7M
Revenue
928.3K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
running-point.de screenshot
#4 running-point.de
223K
Revenue
251.2K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
basketballdirekt.de screenshot
#5 basketballdirekt.de
126.7K
Revenue
41.7K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
underarmour.de vs top market performers
underarmour.de
top retailers
conversion rate vs average order value for underarmour.de and its competitors
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Revenue share by device at underarmour.de

In May large majority of sales on underarmour.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices.

In May large majority of sales on underarmour.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices.
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underarmour.de channels

Identify top traffic channels that drive growth for underarmour.deand discover how performance of traffic channels has changed over time.

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underarmour.de Google Ads spend

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underarmour.de devices

Review underarmour.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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underarmour.de top markets

Explore underarmour.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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underarmour.de country & global rank

Assess the ranking of underarmour.de among other retailers within its primary country and worldwide.

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