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Grips
Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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431.5K
Revenue
Dec 25
214.9K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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Umbra.com is an e-commerce platform that offers a wide range of home decor and furniture products. Their inventory includes items such as picture frames, wall art, storage solutions, lighting fixtures, kitchen gadgets, bathroom accessories, and furniture pieces. The website provides convenient online shopping experience and reliable shipping for customers.

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umbra.com Annual Revenue and Growth

umbra.com's annual sales on its online store amounted to $5.6M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$5.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
umbra.com revenue by year

umbra.com's monthly revenueOVER TIME
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Over the past three months, umbra.com revenue has experienced growth of 67%, compared to the preceding three months.

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umbra.com revenue growth for last six months
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OVERVIEW
In December 2025, umbra.com, operating in the home_and_garden category, generated $431,485 in online sales, significantly surpassing the median revenue of $114,229, though still far behind the industry leader, homedepot.com, at $1,505,674,874. With a conversion rate between 1.50-2.00%, umbra.com falls below the high benchmark of 3.32%, while its average order value (AOV) ranges from $100-125, compared to a high of $667. The site attracted 214,871 sessions, notably higher than the median of 33,723, but minuscule compared to homedepot.com's staggering 141,891,489 sessions.
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umbra.com competitors

In December 2025, umbra.com outperformed its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. umbra.com generated a revenue of $431,485 with 4,057 transactions and 214,871 sessions, boasting an AOV range of $100-125 and a conversion rate of 1.50-2.00%. In comparison, kwikhang.com generated $93,118 in revenue with 1,232 transactions and 92,937 sessions, mdesignhomedecor.com had a revenue of $4,763 with 48 transactions and 3,360 sessions, and connox.com brought in $119,943 in revenue with 285 transactions and 162,937 sessions. While connox.com had a higher AOV range of $400-425, its conversion rate was lower at 0.00-0.50%, indicating that umbra.com maintained a strong competitive edge in the market.

kwikhang.com screenshot
#1 kwikhang.com
93.1K
Revenue
92.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
mdesignhomedecor.com screenshot
#2 mdesignhomedecor.com
4.8K
Revenue
3.4K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
connox.com screenshot
#3 connox.com
119.9K
Revenue
162.9K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
mybarnwoodframes.com screenshot
#4 mybarnwoodframes.com
39.6K
Revenue
10.1K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
digsshowroom.com screenshot
#5 digsshowroom.com
100.3K
Revenue
12.7K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
umbra.com vs top market performers
umbra.com
top retailers
conversion rate vs average order value for umbra.com and its competitors
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Revenue share by device at umbra.com

In December large majority of sales on umbra.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on umbra.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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umbra.com channels

Identify top traffic channels that drive growth for umbra.comand discover how performance of traffic channels has changed over time.

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umbra.com Google Ads spend

Evaluate umbra.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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umbra.com devices

Review umbra.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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umbra.com top markets

Explore umbra.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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umbra.com country & global rank

Assess the ranking of umbra.com among other retailers within its primary country and worldwide.

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