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Aug 2026
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TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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389.8K
Revenue
Aug 26
166.2K
Sessions
Aug 26
1.5-2.0%
Conv. rate
Aug 26
$100-125
AOV
Aug 26
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Umbra.com is an e-commerce platform that offers a wide range of home decor and furniture products. Their inventory includes items such as picture frames, wall art, storage solutions, lighting fixtures, kitchen gadgets, bathroom accessories, and furniture pieces. The website provides convenient online shopping experience and reliable shipping for customers.

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umbra.com Annual Revenue and Growth

umbra.com's annual sales on its online store amounted to $3.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$3.9M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
umbra.com revenue by year

umbra.com's monthly revenueOVER TIME
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Over the past three months, umbra.com revenue has experienced decline of 5.3%, compared to the preceding three months.

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umbra.com revenue decline for last six months
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OVERVIEW
In August 2026, umbra.com recorded 166,000 sessions, significantly higher than an average home and garden store's 36,700 sessions. The site generated $390,000 in online sales, well above the typical $130,000 for its category. With a conversion rate of 1.50-2.00%, umbra.com falls within the category's typical range of 0.64% to 3.35%. Its average order value of $100-125 is also within the category's typical range of $98 to $688, showcasing solid performance in the home and garden category.
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umbra.com competitors

In August 2026, umbra.com trails its competitors significantly in terms of sessions, achieving 166,000 compared to simplehuman.com’s 640,000. However, umbra.com ranks second in revenue at $390,000 and transactions with 3,216. In contrast, simplehuman.com leads in all metrics, boasting $2.3 million in revenue and 11,400 transactions. Meanwhile, mdesignhomedecor.com, with $1,811 in revenue and 18 transactions, has a much smaller presence, while kwikhang.com and connox.com also trail in these key areas. umbra.com matches simplehuman.com's conversion rate of 1.50-2.00%, showcasing its effectiveness in turning visits into sales. Overall, umbra.com maintains a strong position despite gaps in traffic and revenue compared to the top competitor.

kwikhang.com screenshot
#1 kwikhang.com
29.9K
Revenue
57.4K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
mdesignhomedecor.com screenshot
#2 mdesignhomedecor.com
1.8K
Revenue
3.3K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
simplehuman.com screenshot
#3 simplehuman.com
2.3M
Revenue
640.3K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
connox.com screenshot
#4 connox.com
103.2K
Revenue
132.2K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
mybarnwoodframes.com screenshot
#5 mybarnwoodframes.com
15.2K
Revenue
5.3K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
umbra.com vs top market performers
umbra.com
top retailers
conversion rate vs average order value for umbra.com and its competitors
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Revenue share by device at umbra.com

In August large majority of sales on umbra.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on umbra.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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umbra.com channels

Identify top traffic channels that drive growth for umbra.comand discover how performance of traffic channels has changed over time.

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umbra.com Google Ads spend

Evaluate umbra.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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umbra.com devices

Review umbra.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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umbra.com top markets

Explore umbra.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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umbra.com country & global rank

Assess the ranking of umbra.com among other retailers within its primary country and worldwide.

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