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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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335.6K
Revenue
Apr 26
172.3K
Sessions
Apr 26
1.0-1.5%
Conv. rate
Apr 26
$125-150
AOV
Apr 26
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Umbra.com is an e-commerce platform that offers a wide range of home decor and furniture products. Their inventory includes items such as picture frames, wall art, storage solutions, lighting fixtures, kitchen gadgets, bathroom accessories, and furniture pieces. The website provides convenient online shopping experience and reliable shipping for customers.

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umbra.com Annual Revenue and Growth

umbra.com's annual sales on its online store amounted to $3.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$3.9M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
umbra.com revenue by year

umbra.com's monthly revenueOVER TIME
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Over the past three months, umbra.com revenue has experienced decline of 18%, compared to the preceding three months.

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umbra.com revenue decline for last six months
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OVERVIEW
In April 2026, umbra.com generated $335,623 in online sales, significantly outperforming the median of $116,511 in the home_and_garden industry, though far behind market leader homedepot.com, which reported $1.33 billion. umbra.com achieved a conversion rate of 1.00-1.50%, below the high benchmark of 3.31%, while its average order value (AOV) ranged from $125 to $150, still under the sector's peak of $676. With 172,279 sessions, umbra.com outperformed the industry median of 34,309 but fell short of homedepot.com’s dominant 184,735,892 sessions, highlighting the brand's potential for growth within the competitive market.
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umbra.com competitors

As of April 2026, umbra.com reported a revenue of $335,623 from 2,313 transactions across 172,279 sessions, with an average order value (AOV) between $125 and $150 and a conversion rate of 1.00-1.50%. In comparison, simplehuman.com leads the pack with a significantly higher revenue of $1,378,436 from 10,202 transactions and 537,453 sessions, boasting a conversion rate of 1.50-2.00%. Meanwhile, kwikhang.com achieved a revenue of $39,330 with 652 transactions over 56,087 sessions, while connox.com reported $68,366 with only 164 transactions across 116,749 sessions. mdesignhomedecor.com remains far behind with minimal revenue of $466 from 7 transactions. Despite umbra.com performing well in its niche, simplehuman.com stands out as a formidable competitor, demonstrating superior revenue and conversion metrics.

kwikhang.com screenshot
#1 kwikhang.com
39.3K
Revenue
56.1K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
mdesignhomedecor.com screenshot
#2 mdesignhomedecor.com
466.4
Revenue
1.5K
Sessions
0.0-0.5%
Conv. rate
$50-75
AOV
simplehuman.com screenshot
#3 simplehuman.com
1.4M
Revenue
537.5K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
connox.com screenshot
#4 connox.com
68.4K
Revenue
116.7K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
mybarnwoodframes.com screenshot
#5 mybarnwoodframes.com
20.4K
Revenue
5.5K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
umbra.com vs top market performers
umbra.com
top retailers
conversion rate vs average order value for umbra.com and its competitors
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Revenue share by device at umbra.com

In April large majority of sales on umbra.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on umbra.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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umbra.com channels

Identify top traffic channels that drive growth for umbra.comand discover how performance of traffic channels has changed over time.

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umbra.com Google Ads spend

Evaluate umbra.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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umbra.com devices

Review umbra.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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umbra.com top markets

Explore umbra.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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umbra.com country & global rank

Assess the ranking of umbra.com among other retailers within its primary country and worldwide.

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