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May 2025
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Home/Insights/Retailers/simplehuman.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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2.2M
Revenue
468.2K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
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Simplehuman.com is a web-based platform that sells a wide range of household and personal care products. Their inventory includes sleek and functional solutions such as trash cans, soap dispensers, shower caddies, and kitchen tools. They aim to enhance daily tasks and simplify overall organization through their innovative product line.

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simplehuman.com's revenueOVER TIME
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Over the past three months, simplehuman.com revenue has experienced decline of 18%, compared to the preceding three months.

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simplehuman.com revenue decline for last six months
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OVERVIEW
In May 2025, simplehuman.com, in the HOME AND GARDEN industry, generated $2,207,806 in online sales, with a conversion rate of 2.50-3.00% and an AOV of $175-200. The site had 468,248 sessions, while the highest sessions came from homedepot.com at 181,263,132. The median revenue in the category was $131,378, the highest conversion rate was 3.35%, the highest AOV was $677, and the lowest AOV was $94, with a low conversion rate of 0.68%.
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simplehuman.com competitors

In May 2025, simplehuman.com reported a revenue of $2,207,806 from 12,404 transactions and 468,248 sessions, with an average order value (AOV) ranging between $175-200 and a conversion rate of 2.50-3.00%. When compared to its competitors, simplehuman.com falls behind in terms of revenue, transactions, and sessions. containerstore.com leads the pack with a revenue of $12,272,340 from 63,227 transactions and 3,354,709 sessions, similar AOV and a conversion rate of 1.50-2.00%. wasserstrom.com also outperforms simplehuman.com in revenue, transactions, and sessions with an AOV of $400-425 and a conversion rate of 1.50-2.00%. While simplehuman.com has a higher conversion rate than some competitors like trashcansunlimited.com and itouchless.com, it lags behind in other key metrics in the online home organization and kitchenware space.

trashcansunlimited.com screenshot
#1 trashcansunlimited.com
101.9K
Revenue
64.8K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
umbra.com screenshot
#2 umbra.com
292.3K
Revenue
173.3K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
itouchless.com screenshot
#3 itouchless.com
52.9K
Revenue
18.7K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
containerstore.com screenshot
#4 containerstore.com
12.3M
Revenue
3.4M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
wasserstrom.com screenshot
#5 wasserstrom.com
1.2M
Revenue
175.7K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
simplehuman.com vs top market performers
simplehuman.com
top retailers
conversion rate vs average order value for simplehuman.com and its competitors
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Revenue share by device at simplehuman.com

In May large majority of sales on simplehuman.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices.

In May large majority of sales on simplehuman.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices.
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simplehuman.com channels

Identify top traffic channels that drive growth for simplehuman.comand discover how performance of traffic channels has changed over time.

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simplehuman.com Google Ads spend

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simplehuman.com devices

Review simplehuman.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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simplehuman.com top markets

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simplehuman.com country & global rank

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