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Apr 2026
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Home/Insights/Retailers/simplehuman.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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1.4M
Revenue
Apr 26
537.5K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$125-150
AOV
Apr 26
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Simplehuman.com is a web-based platform that sells a wide range of household and personal care products. Their inventory includes sleek and functional solutions such as trash cans, soap dispensers, shower caddies, and kitchen tools. They aim to enhance daily tasks and simplify overall organization through their innovative product line.

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simplehuman.com Annual Revenue and Growth

simplehuman.com's annual sales on its online store amounted to $21.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$21.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
simplehuman.com revenue by year

simplehuman.com's monthly revenueOVER TIME
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Over the past three months, simplehuman.com revenue has experienced growth of 1.2%, compared to the preceding three months.

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simplehuman.com revenue growth for last six months
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OVERVIEW
In April 2026, simplehuman.com generated $1,378,436 in online sales, significantly surpassing the home_and_garden median of $116,511, while achieving a conversion rate between 1.50-2.00%. Despite its strong revenue, simplehuman.com falls short of homedepot.com, the largest player in the category, with $1,327,168,863 in sales. The site's average order value (AOV) ranges from $125-150, lower than the sector's high of $676. Additionally, simplehuman.com recorded 537,453 sessions, well above the median of 34,309 but a fraction of homedepot.com's 184,735,892 sessions, highlighting its competitive position in the home and garden market.
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simplehuman.com competitors

In April 2026, simplehuman.com generated a revenue of $1,378,436 from 10,202 transactions across 537,453 sessions, yielding an average order value (AOV) of $125-150 and a conversion rate of 1.50-2.00%. In comparison, containerstore.com led significantly with a revenue of $13,894,291 from 80,992 transactions but had a similar conversion rate of 1.50-2.00% and an AOV of $150-175. umbra.com earned $335,623 with a lower transaction count of 2,313, also showing an AOV of $125-150 and a conversion rate of 1.00-1.50%. In contrast, itouchless.com outperformed with the highest conversion rate at 2.50-3.00%, but its revenue was only $78,019 from 579 transactions. Notably, wasserstrom.com's impressive AOV of $325-350 helped it reach $1,255,415 in revenue despite fewer sessions. trashcansunlimited.com trailed with $99,720 in revenue, reflecting a more niche market.

trashcansunlimited.com screenshot
#1 trashcansunlimited.com
99.7K
Revenue
54.2K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
umbra.com screenshot
#2 umbra.com
335.6K
Revenue
172.3K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
itouchless.com screenshot
#3 itouchless.com
78K
Revenue
21.3K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
containerstore.com screenshot
#4 containerstore.com
13.9M
Revenue
4.8M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
wasserstrom.com screenshot
#5 wasserstrom.com
1.3M
Revenue
180.9K
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
simplehuman.com vs top market performers
simplehuman.com
top retailers
conversion rate vs average order value for simplehuman.com and its competitors
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Revenue share by device at simplehuman.com

In April large majority of sales on simplehuman.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on simplehuman.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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simplehuman.com channels

Identify top traffic channels that drive growth for simplehuman.comand discover how performance of traffic channels has changed over time.

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simplehuman.com Google Ads spend

Evaluate simplehuman.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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simplehuman.com devices

Review simplehuman.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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simplehuman.com top markets

Explore simplehuman.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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simplehuman.com country & global rank

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