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Nov 2025
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Home/Insights/Retailers/ula-equipment.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for ula-equipment.comula-equipment.com

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124.3K
Revenue
Nov 25
88.5K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$225-250
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

COMFORTABLE, DURABLE & LIGHTWEIGHT BACKPACKING EQUIPMENT SEWN IN THE USA | ULA Equipment makes the pack that will make all your adventures more enjoyable.

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ula-equipment.com's monthly revenueOVER TIME
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Over the past three months, ula-equipment.com revenue has experienced decline of 0.9%, compared to the preceding three months.

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ula-equipment.com revenue decline for last six months
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OVERVIEW
In November 2025, ula-equipment.com generated $124,313 in online sales, surpassing the e-commerce median of $101,517, yet trailing significantly behind qvc.com’s $175,248,381. Its conversion rate ranged between 0.50-1.00%, well below the industry high of 4.05% but above the low of 0.81%. The average order value (AOV) was $225-250, falling short of the e-commerce high of $337 and above the low of $58. Additionally, ula-equipment.com recorded 88,453 sessions, significantly higher than the median of 41,915, but dwarfed by boots.com’s leading 43,745,699 sessions.
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ula-equipment.com competitors

In November 2025, Ula Equipment with a revenue of $124,313 and 546 transactions from 88,453 sessions, has a competitive advantage in terms of conversion rate (0.50-1.00) compared to Waymark Gear Co with a conversion rate of 2.00-2.50 and revenue of $4,054 from 33 transactions and 1,626 sessions. However, Ula Equipment falls behind Zpacks with a revenue of $910,308 from 4,422 transactions and 271,440 sessions, showcasing a higher AOV range of 200-225 and a slightly better conversion rate of 1.50-2.00. Additionally, Gossamer Gear, Hyperlite Mountain Gear, and Mountain Laurel Designs outperform Ula Equipment in terms of revenue, transactions, sessions, AOV, and conversion rates. With these metrics, Ula Equipment can improve its performance by focusing on increasing its revenue, transactions, and sessions while also aiming for a higher AOV and conversion rate to compete effectively in the market.

waymarkgearco.com screenshot
#1 waymarkgearco.com
4.1K
Revenue
1.6K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
zpacks.com screenshot
#2 zpacks.com
910.3K
Revenue
271.4K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
gossamergear.com screenshot
#3 gossamergear.com
601.1K
Revenue
231.1K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
hyperlitemountaingear.com screenshot
#4 hyperlitemountaingear.com
1.1M
Revenue
308.2K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
mountainlaureldesigns.com screenshot
#5 mountainlaureldesigns.com
69.1K
Revenue
48.1K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
ula-equipment.com vs top market performers
ula-equipment.com
top retailers
conversion rate vs average order value for ula-equipment.com and its competitors
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Revenue share by device at ula-equipment.com

In November large majority of sales on ula-equipment.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on ula-equipment.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ula-equipment.com channels

Identify top traffic channels that drive growth for ula-equipment.comand discover how performance of traffic channels has changed over time.

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ula-equipment.com Google Ads spend

Evaluate ula-equipment.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ula-equipment.com devices

Review ula-equipment.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ula-equipment.com top markets

Explore ula-equipment.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ula-equipment.com country & global rank

Assess the ranking of ula-equipment.com among other retailers within its primary country and worldwide.

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