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Home/Insights/Retailers/ula-equipment.com

TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

ula-equipment.com

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103.4K

Revenue

Dec 25

114K

Sessions

Dec 25

0.0-0.5%

Conv. rate

Dec 25

$200-225

AOV

Dec 25

Main country of store: UNITED STATES
Website category: E COMMERCE AND SHOPPING

COMFORTABLE, DURABLE & LIGHTWEIGHT BACKPACKING EQUIPMENT SEWN IN THE USA | ULA Equipment makes the pack that will make all your adventures more enjoyable.

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ula-equipment.com's monthly revenueOVER TIME
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Over the past three months, ula-equipment.com revenue has experienced decline of 0.1%, compared to the preceding three months.

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ula-equipment.com revenue decline for last six months

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OVERVIEW

In December 2025, ula-equipment.com generated $103,408 in revenue, slightly below the e-commerce_and_shopping median of $110,409, with a low conversion rate between 0.00-0.50%, far from the sector's high of 3.94%. Its average order value (AOV) ranged from $200-225, notably lower than the industry high of $338, while sessions reached 113,962, significantly less than the top performer, boots.com, which had 49,388,130 sessions, yet above the median of 47,805 for the e-commerce category, indicating potential for growth in traffic and conversion optimization.

ula-equipment.com competitors

In December 2025, ula-equipment.com reported a revenue of $103,408 with 473 transactions and 113,962 sessions. Their average order value (AOV) ranges from $200 to $225, and their conversion rate is between 0.00% and 0.50%. Comparing this data to its competitors, we see that waymarkgearco.com had a revenue of $8,612 with 69 transactions and 3,043 sessions, with an AOV of $125 to $150 and a conversion rate of 2.00% to 2.50%. zpacks.com had the highest revenue among the competitors at $978,472, with 4,849 transactions and 310,337 sessions. Their AOV is similar to ula-equipment.com at $200 to $225, with a conversion rate of 1.50% to 2.00%. Overall, ula-equipment.com falls in the middle range in terms of revenue and sessions compared to its competitors, but has a lower conversion rate.

#1 waymarkgearco.com

8.6K

Revenue

Sessions

2.0-2.5%

Conv. rate

$125-150

AOV

#2 zpacks.com

978.5K

Revenue

310.3K

Sessions

1.5-2.0%

Conv. rate

$200-225

AOV

#3 gossamergear.com

533.1K

Revenue

224.5K

Sessions

1.5-2.0%

Conv. rate

$125-150

AOV

#4 hyperlitemountaingear.com

1.3M

Revenue

315.1K

Sessions

1.0-1.5%

Conv. rate

$275-300

AOV

#5 mountainlaureldesigns.com

78.7K

Revenue

49.8K

Sessions

1.0-1.5%

Conv. rate

$125-150

AOV

ula-equipment.com vs top market performers

ula-equipment.com

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Revenue share by device at ula-equipment.com

In December large majority of sales on ula-equipment.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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ula-equipment.com channels

Identify top traffic channels that drive growth for ula-equipment.comand discover how performance of traffic channels has changed over time.

ula-equipment.com Google Ads spend

Evaluate ula-equipment.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

ula-equipment.com devices

Review ula-equipment.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

ula-equipment.com top markets

Explore ula-equipment.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.