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Jan 2026
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Home/Insights/Retailers/trakracer.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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1.4M
Revenue
Jan 26
241.3K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$400-500
AOV
Jan 26
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Trak Racer offers a wide range of products on their website, trakracer.com. The website provides various items related to gaming and simulation, including racing seats, cockpits, and accessories such as monitor stands and button panels. Customers can find ergonomically designed equipment for an immersive racing experience.

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trakracer.com Annual Revenue and Growth

trakracer.com's annual sales on its online store amounted to $11.2M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$11.2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
trakracer.com revenue by year

trakracer.com's monthly revenueOVER TIME
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Over the past three months, trakracer.com revenue has experienced growth of 48%, compared to the preceding three months.

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trakracer.com revenue growth for last six months
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OVERVIEW
In January 2026, trakracer.com generated $1,387,242 in online sales, significantly surpassing the games industry median of $97,679, but far below the leading store, tcgplayer.com at $156,901,462. With a conversion rate of 1.00-1.50%, it remains below the high industry standard of 3.81%, while its average order value (AOV) of $400-425 is comparable to the high benchmark of $407. The site recorded 241,262 sessions, markedly higher than the median of 29,991, yet still dwarfed by lego.com’s 72,670,697 sessions, indicating strong engagement despite challenges in conversion and competition.
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trakracer.com competitors

In January 2026, trakracer.com outperformed its competitors in terms of revenue, with a total revenue of $1,387,242. Among its competitors, fanatec.com had the highest revenue at $13,829,248, while gtomega.com had the lowest at $94,123. trakracer.com also had a competitive number of transactions at 3,276, falling between sim-lab.eu with 1,615 transactions and fanatec.com with 37,467 transactions. trakracer.com had a solid number of sessions at 241,262, surpassing playseatstore.com with 96,400 sessions but falling behind fanatec.com with 1,665,981 sessions. In terms of average order value (AOV), trakracer.com fell within the same range as sim-lab.eu and gtomega.com at $400-425. Conversion rates for trakracer.com ranged from 1.00% to 1.50%, positioning it alongside sim-lab.eu and gtomega.com.

sim-lab.eu screenshot
#1 sim-lab.eu
647.3K
Revenue
263.3K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
gtomega.com screenshot
#2 gtomega.com
94.1K
Revenue
41.8K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
fanatec.com screenshot
#3 fanatec.com
13.8M
Revenue
1.7M
Sessions
2.0-2.5%
Conv. rate
$350-375
AOV
playseatstore.com screenshot
#4 playseatstore.com
87.4K
Revenue
96.4K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
realsimgear.com screenshot
#5 realsimgear.com
514.9K
Revenue
63.8K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
trakracer.com vs top market performers
trakracer.com
top retailers
conversion rate vs average order value for trakracer.com and its competitors
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Revenue share by device at trakracer.com

In January large majority of sales on trakracer.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on trakracer.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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trakracer.com channels

Identify top traffic channels that drive growth for trakracer.comand discover how performance of traffic channels has changed over time.

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trakracer.com Google Ads spend

Evaluate trakracer.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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trakracer.com devices

Review trakracer.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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trakracer.com top markets

Explore trakracer.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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trakracer.com country & global rank

Assess the ranking of trakracer.com among other retailers within its primary country and worldwide.

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