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Jul 2025
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Home/Insights/Retailers/toughtraveler.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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122.7K
Revenue
11.5K
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
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Toughtraveler.com is an online platform that sells durable, high-quality travel gear manufactured in the United States. The website features a wide range of products, including luggage, backpacks, duffel bags, and accessories. Their inventory caters to various travel needs and offers reliable equipment renowned for its longevity and sturdiness.

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toughtraveler.com's revenueOVER TIME
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Over the past three months, toughtraveler.com revenue has experienced growth of 14%, compared to the preceding three months.

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toughtraveler.com revenue growth for last six months
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OVERVIEW
In July 2025, toughtraveler.com, an industry leader in CHILDCARE, reported a revenue of $122,710 for online sales, with a conversion rate ranging between 1.50-2.00% and an average order value (AOV) of $600-625. The site garnered 11,488 sessions, falling below the median sessions in the category at 20,140. Despite these figures, toughtraveler.com trails behind babylist.com, the largest online store in the CHILDCARE sector, which achieved a revenue of $80,788,275 and 13,711,193 sessions. The site aims to optimize its performance metrics to align with the industry standards.
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toughtraveler.com competitors

In July 2025, Tough Traveler had a revenue of $122,710 with 198 transactions and 11,488 sessions, boasting an average order value (AOV) between $600-625 and a conversion rate of 1.50-2.00%. When compared to its competitors, Tucker Bloom had lower revenue at $9,228 with 49 transactions and 3,537 sessions, an AOV of $175-200, and a conversion rate of 1.00-1.50%. Roam Luggage had a revenue of $85,821 with 198 transactions and 24,999 sessions, an AOV of $425-450, and a conversion rate of 0.50-1.00%. Frost River outperformed Tough Traveler significantly with a revenue of $537,817, 2,343 transactions, 90,575 sessions, an AOV of $225-250, and a conversion rate of 2.50-3.00%. Mission Workshop had a revenue of $313,513, 964 transactions, 76,502 sessions, an AOV of $325-350, and a conversion rate of 1.00-1.50%. Lastly, Recycled Firefighter had lower revenue at $9,016, 64 transactions, 12,624 sessions, an AOV of $125-150, and a conversion rate of 0.50-1.00%.

tucker-bloom.com screenshot
#1 tucker-bloom.com
9.2K
Revenue
3.5K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
roamluggage.com screenshot
#2 roamluggage.com
85.8K
Revenue
25K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
frostriver.com screenshot
#3 frostriver.com
537.8K
Revenue
90.6K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
missionworkshop.com screenshot
#4 missionworkshop.com
313.5K
Revenue
76.5K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
recycledfirefighter.com screenshot
#5 recycledfirefighter.com
9K
Revenue
12.6K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
toughtraveler.com vs top market performers
toughtraveler.com
top retailers
conversion rate vs average order value for toughtraveler.com and its competitors
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Revenue share by device at toughtraveler.com

In July large majority of sales on toughtraveler.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

In July large majority of sales on toughtraveler.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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toughtraveler.com channels

Identify top traffic channels that drive growth for toughtraveler.comand discover how performance of traffic channels has changed over time.

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toughtraveler.com Google Ads spend

Evaluate toughtraveler.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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toughtraveler.com devices

Review toughtraveler.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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toughtraveler.com top markets

Explore toughtraveler.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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toughtraveler.com country & global rank

Assess the ranking of toughtraveler.com among other retailers within its primary country and worldwide.

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