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Oct 2025
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Home/Insights/Retailers/toughtraveler.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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79.9K
Revenue
Oct 25
8.1K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$500-600
AOV
Oct 25
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Toughtraveler.com is an online platform that sells durable, high-quality travel gear manufactured in the United States. The website features a wide range of products, including luggage, backpacks, duffel bags, and accessories. Their inventory caters to various travel needs and offers reliable equipment renowned for its longevity and sturdiness.

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toughtraveler.com Annual Revenue and Growth

toughtraveler.com's annual sales on its online store amounted to $1M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
toughtraveler.com revenue by year

toughtraveler.com's monthly revenueOVER TIME
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Over the past three months, toughtraveler.com revenue has experienced growth of 1%, compared to the preceding three months.

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toughtraveler.com revenue growth for last six months
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OVERVIEW
In October 2025, toughtraveler.com achieved $79,875 in online sales, significantly surpassing the CHILDCARE median of $41,066, with a conversion rate of 1.50-2.00%—below the high benchmark of 4.54%. Its average order value (AOV) of $575-600 stands well above the sector's average of $263, though its 8,061 sessions are considerably lower than the median of 17,728. Notably, toughtraveler.com remains competitive despite being far behind the market leader, babylist.com, which reported $70,185,894 in revenue and 11,104,257 sessions.
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toughtraveler.com competitors

When comparing toughtraveler.com to its competitors in October 2025, it is clear that Tough Traveler falls in the middle of the pack in terms of revenue. With a revenue of $79,875 from 133 transactions and 8,061 sessions, Tough Traveler's Average Order Value (AOV) ranges from $575 to $600, and their conversion rate falls between 1.50% and 2.00%. In comparison, Roam Luggage outperforms Tough Traveler with a revenue of $111,185 from 271 transactions and 34,606 sessions, although their conversion rate is lower at 0.50% to 1.00%. Frost River leads the pack with a revenue of $359,974 from 1,580 transactions and 67,218 sessions, boasting an AOV of $225 to $250 and a high conversion rate of 2.00% to 2.50%. While Tough Traveler may not have the highest revenue, they maintain a competitive position in the market with a solid conversion rate and AOV.

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toughtraveler.com vs top market performers
toughtraveler.com
top retailers
conversion rate vs average order value for toughtraveler.com and its competitors
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Revenue share by device at toughtraveler.com

In October large majority of sales on toughtraveler.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In October large majority of sales on toughtraveler.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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toughtraveler.com channels

Identify top traffic channels that drive growth for toughtraveler.comand discover how performance of traffic channels has changed over time.

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toughtraveler.com Google Ads spend

Evaluate toughtraveler.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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toughtraveler.com devices

Review toughtraveler.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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toughtraveler.com top markets

Explore toughtraveler.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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toughtraveler.com country & global rank

Assess the ranking of toughtraveler.com among other retailers within its primary country and worldwide.

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