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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for toffs.comtoffs.com

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225.4K
Revenue
Jan 26
109.8K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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TOFFS is the top choice for retro and classic football shirts, manufactured by hand in the UK. We also sell T-shirts, hoodies and casualwear - shop today!

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toffs.com Annual Revenue and Growth

toffs.com's annual sales on its online store amounted to $1.8M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.8M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
toffs.com revenue by year

toffs.com's monthly revenueOVER TIME
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Over the past three months, toffs.com revenue has experienced growth of 165%, compared to the preceding three months.

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toffs.com revenue growth for last six months
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OVERVIEW
In January 2026, toffs.com, operating in the sports industry, generated $225,375 in online sales, significantly outperforming the median of $84,141, though far below the category leader, garmin.com at $201,780,487; its conversion rate ranged between 1.50-2.00%, lower than the high benchmark of 3.0% but above the low of 0.68%, while the average order value (AOV) fell between $100-125, well below the high of $556 and above the low of $78; additionally, the site attracted 109,800 sessions, considerably higher than the median of 31,579 yet dwarfed by dickssportinggoods.com's impressive 40,123,045 sessions.
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toffs.com competitors

In January 2026, toffs.com reported a revenue of $225,375 with 1,953 transactions and 109,800 sessions, resulting in an average order value (AOV) of $100-125 and a conversion rate of 1.50-2.00%. Compared to its competitors, uksoccershop.com generated the highest revenue at $428,571 with 3,942 transactions and 479,357 sessions, but had a lower conversion rate of 0.50-1.00%. subsidesports.com and soccerbox.com had lower revenues than toffs.com, with $302,578 and $78,175 respectively, while rugbystore.co.uk outperformed all competitors with a revenue of $636,011. However, rugbystore.co.uk had a significantly higher conversion rate of 4.50-5.00%, indicating a strong performance in converting sessions into transactions. toffs.com and soccerbox.com shared the same conversion rate of 1.50-2.00%, showcasing similar efficiency in converting sessions into transactions.

uksoccershop.com screenshot
#1 uksoccershop.com
428.6K
Revenue
479.4K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
subsidesports.com screenshot
#2 subsidesports.com
302.6K
Revenue
180.6K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
soccerbox.com screenshot
#3 soccerbox.com
78.2K
Revenue
60.2K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
rugbystore.co.uk screenshot
#4 rugbystore.co.uk
636K
Revenue
135.8K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
toffs.com vs top market performers
toffs.com
top retailers
conversion rate vs average order value for toffs.com and its competitors
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Revenue share by device at toffs.com

In January large majority of sales on toffs.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In January large majority of sales on toffs.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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toffs.com channels

Identify top traffic channels that drive growth for toffs.comand discover how performance of traffic channels has changed over time.

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toffs.com Google Ads spend

Evaluate toffs.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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toffs.com devices

Review toffs.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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toffs.com top markets

Explore toffs.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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toffs.com country & global rank

Assess the ranking of toffs.com among other retailers within its primary country and worldwide.

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