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May 2026
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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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118.4K
Revenue
May 26
75.2K
Sessions
May 26
1.0-1.5%
Conv. rate
May 26
$100-125
AOV
May 26
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TOFFS is the top choice for retro and classic football shirts, manufactured by hand in the UK. We also sell T-shirts, hoodies and casualwear - shop today!

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toffs.com Annual Revenue and Growth

toffs.com's annual sales on its online store amounted to $1.8M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$1.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
toffs.com revenue by year

toffs.com's monthly revenueOVER TIME
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Over the past three months, toffs.com revenue has experienced decline of 37%, compared to the preceding three months.

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toffs.com revenue decline for last six months
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OVERVIEW
In May 2026, toffs.com achieved online sales revenue of $118,366, exceeding the sports industry median of $78,603, with a conversion rate of 1.00-1.50%, below the high benchmark of 3.11%. Its average order value (AOV) ranged between $100-125, considerably lower than the industry's high of $567. With 75,242 sessions, toffs.com significantly surpassed the median of 29,369 but fell short of rei.com, the leading competitor, which garnered an impressive 54,842,465 sessions and total sales of $178,835,132. These metrics highlight toffs.com's competitive positioning within the sports retail landscape.
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toffs.com competitors

In May 2026, uksoccershop.com leads its competitors with impressive revenue of $621,396, fueled by 5,793 transactions and a significant 653,153 sessions, showcasing a lower conversion rate of 0.50-1.00%. Following closely is subsidesports.com, generating $483,342 from 3,704 transactions with a higher average order value (AOV) of $125-150, and a conversion rate similar to toffs.com at 1.00-1.50%. soccerbox.com, while having a revenue of $114,092 from 1,387 transactions, recorded a conversion rate of 1.00-1.50% but with lower traffic (110,399 sessions) and a lower AOV of $75-100. Lastly, rugbystore.co.uk achieved a solid $497,762 in revenue, driven by 4,966 transactions and a remarkably high conversion rate of 5.00-5.50%, despite a lower session count. Comparatively, toffs.com earned $118,366 with 972 transactions and a session count of 75,242, demonstrating potential growth opportunities in its performance.

uksoccershop.com screenshot
#1 uksoccershop.com
621.4K
Revenue
653.2K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
subsidesports.com screenshot
#2 subsidesports.com
483.3K
Revenue
258.6K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
soccerbox.com screenshot
#3 soccerbox.com
114.1K
Revenue
110.4K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
rugbystore.co.uk screenshot
#4 rugbystore.co.uk
497.8K
Revenue
97.7K
Sessions
5.0-5.5%
Conv. rate
$100-125
AOV
toffs.com vs top market performers
toffs.com
top retailers
conversion rate vs average order value for toffs.com and its competitors
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Revenue share by device at toffs.com

In May large majority of sales on toffs.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In May large majority of sales on toffs.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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toffs.com channels

Identify top traffic channels that drive growth for toffs.comand discover how performance of traffic channels has changed over time.

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toffs.com Google Ads spend

Evaluate toffs.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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toffs.com devices

Review toffs.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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toffs.com top markets

Explore toffs.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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toffs.com country & global rank

Assess the ranking of toffs.com among other retailers within its primary country and worldwide.

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