Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Apr 2026
All countries
Home/Insights/Retailers/thebrokentoken.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for thebrokentoken.comthebrokentoken.com

Start benchmarking for free
Sign in with GoogleSign up with Google
14.1K
Revenue
Apr 26
23.1K
Sessions
Apr 26
0.5-1.0%
Conv. rate
Apr 26
$75-100
AOV
Apr 26
Loading...

Thebrokentoken.com is a website that offers various organizational and storage solutions for tabletop games and hobbies. They sell a wide range of products including storage boxes, deck boxes, inserts, and accessories. The website provides customers with options to neatly organize their gaming components for easier access and better game table setup.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

thebrokentoken.com Annual Revenue and Growth

thebrokentoken.com's annual sales on its online store amounted to $207.8K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$207.8K
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
thebrokentoken.com revenue by year

thebrokentoken.com's monthly revenueOVER TIME
View real-time data

Over the past three months, thebrokentoken.com revenue has experienced decline of 54%, compared to the preceding three months.

View real-time data
thebrokentoken.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In April 2026, thebrokentoken.com, operating in the games industry, generated online sales revenue of $14,057, significantly below the median of $61,884, with a conversion rate ranging from 0.50% to 1.00%, lower than the industry high of 3.72%. Its average order value (AOV) fell between $75-$100, contrasted with a high AOV of $434, and the site attracted 23,073 sessions, slightly above the median of 20,854 but far from the industry leader, lego.com, which had 49,221,259 sessions, indicating a need for growth and improved performance in several key metrics.
Read more

thebrokentoken.com competitors

In April 2026, thebrokentoken.com generated a revenue of $14,057 from 182 transactions and 23,073 sessions, with an average order value (AOV) between $75-100 and a conversion rate of 0.50-1.00%. Competitor topshelfgamer.com achieved $10,238 in revenue with 113 transactions from 5,358 sessions, showing a higher conversion rate of 2.00-2.50% but a similar AOV. meeplesource.com outperformed with a substantial revenue of $119,568 and 620 transactions, leveraging a higher AOV of $175-200 and a conversion rate of 1.50-2.00%. maydaygames.com, with $16,994 in revenue and 305 transactions, also surpassed thebrokentoken.com, despite a lower AOV. Meanwhile, sleevekings.com garnered $28,490 from 418 transactions but matched thebrokentoken.com's lower conversion rate. Overall, thebrokentoken.com competes effectively in terms of transactions and sessions, though its revenue and conversion rate are outpaced by some competitors.

topshelfgamer.com screenshot
#1 topshelfgamer.com
10.2K
Revenue
5.4K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
meeplesource.com screenshot
#2 meeplesource.com
119.6K
Revenue
33.4K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
maydaygames.com screenshot
#3 maydaygames.com
17K
Revenue
19.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
sleevekings.com screenshot
#4 sleevekings.com
28.5K
Revenue
52K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
thebrokentoken.com vs top market performers
thebrokentoken.com
top retailers
conversion rate vs average order value for thebrokentoken.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at thebrokentoken.com

In April large majority of sales on thebrokentoken.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In April large majority of sales on thebrokentoken.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

thebrokentoken.com channels

Identify top traffic channels that drive growth for thebrokentoken.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

thebrokentoken.com Google Ads spend

Evaluate thebrokentoken.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

thebrokentoken.com devices

Review thebrokentoken.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

thebrokentoken.com top markets

Explore thebrokentoken.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

thebrokentoken.com country & global rank

Assess the ranking of thebrokentoken.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard