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Home/Insights/Retailers/thebrokentoken.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for thebrokentoken.comthebrokentoken.com

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6.1K
Revenue
Aug 26
20.2K
Sessions
Aug 26
0.0-0.5%
Conv. rate
Aug 26
$75-100
AOV
Aug 26
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Thebrokentoken.com is a website that offers various organizational and storage solutions for tabletop games and hobbies. They sell a wide range of products including storage boxes, deck boxes, inserts, and accessories. The website provides customers with options to neatly organize their gaming components for easier access and better game table setup.

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thebrokentoken.com Annual Revenue and Growth

thebrokentoken.com's annual sales on its online store amounted to $207.8K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$207.8K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
thebrokentoken.com revenue by year

thebrokentoken.com's monthly revenueOVER TIME
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Over the past three months, thebrokentoken.com revenue has experienced decline of 25%, compared to the preceding three months.

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thebrokentoken.com revenue decline for last six months
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OVERVIEW
In August 2026, thebrokentoken.com, a games category store, generated $6,080 in online sales, significantly lower than the average games store revenue of around $59,600, with the leading store, tcgplayer.com, at $141.8 million. Its conversion rate of 0.00-0.50% falls below the typical range of 0.52% to 3.8%. The average order value (AOV) is $75-100, which is within the typical range of $77 to $415. With 20,200 sessions, thebrokentoken.com is slightly below an average games store's 22,800 sessions, while lego.com sees 57.5 million sessions.
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thebrokentoken.com competitors

In August 2026, thebrokentoken.com trails its competitors in revenue, generating $6,080 compared to the $183,000 of meeplesource.com, the highest performer. In transactions, thebrokentoken.com records 68, while sleevekings.com outperforms with 1,242. However, thebrokentoken.com ranks fourth in sessions, attracting 20,200 visitors, which is notably higher than topshelfgamer.com’s 9,641. The average order value (AOV) for thebrokentoken.com ranges from $75-100, matching sleevekings.com but falling short against the higher AOV of meeplesource.com at $200-225. The conversion rate for thebrokentoken.com is between 0.00-0.50%, significantly trailing topshelfgamer.com, which achieves a conversion rate of 2.00-2.50%. Overall, while thebrokentoken.com has competitive AOV and session figures, it lags in critical revenue and transaction metrics.

topshelfgamer.com screenshot
#1 topshelfgamer.com
22.8K
Revenue
9.6K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
meeplesource.com screenshot
#2 meeplesource.com
182.9K
Revenue
45.6K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
maydaygames.com screenshot
#3 maydaygames.com
19K
Revenue
21.1K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
sleevekings.com screenshot
#4 sleevekings.com
102.1K
Revenue
47K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
thebrokentoken.com vs top market performers
thebrokentoken.com
top retailers
conversion rate vs average order value for thebrokentoken.com and its competitors
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Revenue share by device at thebrokentoken.com

In August large majority of sales on thebrokentoken.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In August large majority of sales on thebrokentoken.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

Industries thebrokentoken.com operates in

thebrokentoken.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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thebrokentoken.com channels

Identify top traffic channels that drive growth for thebrokentoken.comand discover how performance of traffic channels has changed over time.

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thebrokentoken.com Google Ads spend

Evaluate thebrokentoken.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thebrokentoken.com devices

Review thebrokentoken.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thebrokentoken.com top markets

Explore thebrokentoken.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thebrokentoken.com country & global rank

Assess the ranking of thebrokentoken.com among other retailers within its primary country and worldwide.

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