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Grips
Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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81.6K
Revenue
Dec 25
91.3K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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Tena.us is a website that primarily offers a range of products related to adult incontinence care. It provides various absorbent pads, protective underwear, and disposable briefs to aid adults in managing incontinence issues. The website also offers other healthcare products catering to individual needs while ensuring comfort and security.

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tena.us Annual Revenue and Growth

tena.us's annual sales on its online store amounted to $1.7M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
tena.us revenue by year

tena.us's monthly revenueOVER TIME
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Over the past three months, tena.us revenue has experienced growth of 37%, compared to the preceding three months.

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tena.us revenue growth for last six months
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OVERVIEW
In December 2025, tena.us generated $81,600 in online sales, falling short of the health industry's median of $97,286, with a conversion rate of 1.50-2.00%, below the high benchmark of 5.42%. The average order value (AOV) ranged from $50-75, significantly lower than the industry's high of $363. With 91,256 sessions, tena.us outperformed the health sector median of 27,706 but lagged behind industry leader walgreens.com, which boasts 74,557,289 sessions and revenue of $134,927,102, highlighting the competitive landscape and opportunities for growth within the health e-commerce market.
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tena.us competitors

In December 2025, tena.us reported a revenue of $81,600 from 1,508 transactions and 91,256 sessions, with an Average Order Value (AOV) range of $50-$75 and a conversion rate of 1.50%-2.00%. Comparing this to its competitors, ageukincontinence.co.uk stands out with a revenue of $607,788, 3,168 transactions, and 69,526 sessions. Their AOV range is $175-$200, with a conversion rate of 4.50%-5.00%. Meanwhile, tenadirect.co.uk reported $40,790 in revenue from 340 transactions and 9,994 sessions, with an AOV range of $100-$125 and a conversion rate of 3.00%-3.50%. Other competitors like northshorecare.com, comfortplusonline.com, and weareverincontinence.com also showed varying revenue, transaction, session, AOV, and conversion rate metrics. Overall, tena.us holds its own in terms of revenue and transactions, but may need to improve its conversion rate and AOV to compete more effectively in the market.

ageukincontinence.co.uk screenshot
#1 ageukincontinence.co.uk
607.8K
Revenue
69.5K
Sessions
4.5-5.0%
Conv. rate
$175-200
AOV
tenadirect.co.uk screenshot
#2 tenadirect.co.uk
40.8K
Revenue
10K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
northshorecare.com screenshot
#3 northshorecare.com
815.3K
Revenue
221.7K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
comfortplusonline.com screenshot
#4 comfortplusonline.com
37.2K
Revenue
8K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
weareverincontinence.com screenshot
#5 weareverincontinence.com
19.8K
Revenue
14.1K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
tena.us vs top market performers
tena.us
top retailers
conversion rate vs average order value for tena.us and its competitors
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Revenue share by device at tena.us

In December large majority of sales on tena.us, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on tena.us, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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tena.us channels

Identify top traffic channels that drive growth for tena.usand discover how performance of traffic channels has changed over time.

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tena.us Google Ads spend

Evaluate tena.us's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tena.us devices

Review tena.us's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tena.us top markets

Explore tena.us's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tena.us country & global rank

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