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May 2025
All countries
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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79K
Revenue
68.4K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
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Tena.us is a website that primarily offers a range of products related to adult incontinence care. It provides various absorbent pads, protective underwear, and disposable briefs to aid adults in managing incontinence issues. The website also offers other healthcare products catering to individual needs while ensuring comfort and security.

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tena.us's revenueOVER TIME
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Over the past three months, tena.us revenue has experienced decline of 8.3%, compared to the preceding three months.

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tena.us revenue decline for last six months
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OVERVIEW
In May 2025, tena.us in the HEALTH industry had online sales revenue of $78,974, with a median of $93,599. The conversion rate was 1.50-2.00%, compared to a high of 5.31% and a low of 1.38%. The Average Order Value (AOV) was $50-75, while a high AOV in the HEALTH industry was $353 and a low was $55. The site had 68,375 sessions, below the highest of 54,921,193 for walgreens.com but above the median of 27,872 for the industry.
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tena.us competitors

In May 2025, tena.us had a revenue of $78,974 with 1,283 transactions and 68,375 sessions, resulting in an Average Order Value (AOV) of $50-75 and a conversion rate of 1.50-2.00%. Compared to its competitors, tena.us falls behind in revenue and transactions but holds a competitive conversion rate. Tena Direct from the UK generated $66,946 in revenue from 511 transactions and 15,371 sessions, with an AOV of $125-150 and a conversion rate of 3.00-3.50%. On the other hand, Age UK Incontinence from the UK outperformed all with a revenue of $985,772 from 5,647 transactions and 118,526 sessions, an AOV of $150-175, and an impressive conversion rate of 4.50-5.00%. Comfort Plus Online and NorthShore Care also demonstrated stronger performance metrics compared to tena.us, indicating areas where tena.us can potentially improve.

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66.9K
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Sessions
3.0-3.5%
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AOV
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#3 northshorecare.com
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Sessions
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AOV
comfortplusonline.com screenshot
#4 comfortplusonline.com
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Sessions
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Conv. rate
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AOV
weareverincontinence.com screenshot
#5 weareverincontinence.com
57.4K
Revenue
31.1K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
tena.us vs top market performers
tena.us
top retailers
conversion rate vs average order value for tena.us and its competitors
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Revenue share by device at tena.us

In May large majority of sales on tena.us, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices.

In May large majority of sales on tena.us, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices.
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tena.us channels

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tena.us Google Ads spend

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tena.us devices

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tena.us top markets

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tena.us country & global rank

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