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Dec 2025
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Home/Insights/Retailers/tammyfender.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for tammyfender.comtammyfender.com

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110.5K
Revenue
Dec 25
11.2K
Sessions
Dec 25
4.0-4.5%
Conv. rate
Dec 25
$225-250
AOV
Dec 25
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TammyFender.com is an e-commerce site that sells skincare products. They offer a wide range of natural and organic skincare products formulated by Tammy Fender. Items include cleansers, moisturizers, masks, and serums made with responsibly sourced botanical ingredients, seeking to provide customers with high-quality skincare options.

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tammyfender.com Annual Revenue and Growth

tammyfender.com's annual sales on its online store amounted to $1M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
tammyfender.com revenue by year

tammyfender.com's monthly revenueOVER TIME
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Over the past three months, tammyfender.com revenue has experienced growth of 59%, compared to the preceding three months.

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tammyfender.com revenue growth for last six months
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OVERVIEW
In December 2025, tammyfender.com achieved impressive performance metrics in the lifestyle and beauty/cosmetics sector, generating online sales revenue of $110,502, significantly surpassing the median of $53,444, while its conversion rate ranged from 4.00-4.50%, approaching the industry high of 4.87%. With an average order value (AOV) between $225-250, tammyfender.com also outperformed the average AOV of $191. However, it had 11,190 sessions, below the industry median of 23,270 and far from sephora.com’s 76,213,109 sessions, indicating potential for increased traffic to match its sales success.
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tammyfender.com competitors

In December 2025, tammyfender.com outperformed its competitor puristry.com in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. tammyfender.com generated $110,502 in revenue from 476 transactions and 11,190 sessions, with an AOV ranging from $225 to $250 and a conversion rate of 4.00% to 4.50%. In contrast, puristry.com only earned $6,813 in revenue from 125 transactions and 3,650 sessions, with an AOV between $50 and $75 and a conversion rate of 3.00% to 3.50%. tammyfender.com's higher revenue, transactions, sessions, AOV, and conversion rate indicate a stronger performance and higher customer engagement compared to puristry.com in the skincare industry.

puristry.com screenshot
#1 puristry.com
6.8K
Revenue
3.7K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
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TOP MARKET PERFORMERSby revenue
tammyfender.com vs top market performers
tammyfender.com
top retailers
conversion rate vs average order value for tammyfender.com and its competitors
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Revenue share by device at tammyfender.com

In December large majority of sales on tammyfender.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on tammyfender.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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tammyfender.com channels

Identify top traffic channels that drive growth for tammyfender.comand discover how performance of traffic channels has changed over time.

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tammyfender.com Google Ads spend

Evaluate tammyfender.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tammyfender.com devices

Review tammyfender.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tammyfender.com top markets

Explore tammyfender.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tammyfender.com country & global rank

Assess the ranking of tammyfender.com among other retailers within its primary country and worldwide.

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