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Home/Insights/Retailers/tammyfender.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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63.1K
Revenue
Jul 26
11.9K
Sessions
Jul 26
2.5-3.0%
Conv. rate
Jul 26
$200-225
AOV
Jul 26
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TammyFender.com is an e-commerce site that sells skincare products. They offer a wide range of natural and organic skincare products formulated by Tammy Fender. Items include cleansers, moisturizers, masks, and serums made with responsibly sourced botanical ingredients, seeking to provide customers with high-quality skincare options.

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tammyfender.com Annual Revenue and Growth

tammyfender.com's annual sales on its online store amounted to $788.6K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$788.6K
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
tammyfender.com revenue by year

tammyfender.com's monthly revenueOVER TIME
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Over the past three months, tammyfender.com revenue has experienced decline of 23%, compared to the preceding three months.

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tammyfender.com revenue decline for last six months
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OVERVIEW
In July 2026, tammyfender.com attracted 11,900 sessions, while an average beauty and cosmetics store sees around 17,100 sessions monthly. The website generated $63,100 in online sales, significantly higher than the average beauty and cosmetics store's revenue of $39,200. Its conversion rate ranged from 2.50% to 3.00%, falling within the typical range of 1.1% to 4.37% for the category. Additionally, tammyfender.com’s average order value (AOV) was $200-225, also within the category's typical range of $52 to $207. Overall, these performance metrics reflect a solid position within the beauty and cosmetics category, showcasing both strong revenue and engagement.
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tammyfender.com competitors

In July 2026, puristry.com reported revenue of $7,692, significantly trailing behind tammyfender.com, which generated $63,100—leading by $55,400. While puristry.com managed 98 transactions compared to tammyfender.com's 302, it still falls short by 204 transactions. Additionally, puristry.com attracted only 2,596 sessions, leaving a gap of 9,304 sessions when compared to tammyfender.com, which recorded 11,900 sessions. The average order value (AOV) for puristry.com ranges from $75-100, notably lower than tammyfender.com's AOV of $200-225. However, puristry.com boasts a higher conversion rate of 3.50-4.00%, compared to tammyfender.com's conversion rate of 2.50-3.00%. Overall, tammyfender.com outperforms puristry.com across most metrics, dominating in revenue, transactions, and sessions while trailing slightly in conversion efficiency.

puristry.com screenshot
#1 puristry.com
7.7K
Revenue
2.6K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
tammyfender.com vs top market performers
tammyfender.com
top retailers
conversion rate vs average order value for tammyfender.com and its competitors
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Revenue share by device at tammyfender.com

In July large majority of sales on tammyfender.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on tammyfender.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries tammyfender.com operates in

tammyfender.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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tammyfender.com channels

Identify top traffic channels that drive growth for tammyfender.comand discover how performance of traffic channels has changed over time.

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tammyfender.com Google Ads spend

Evaluate tammyfender.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tammyfender.com devices

Review tammyfender.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tammyfender.com top markets

Explore tammyfender.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tammyfender.com country & global rank

Assess the ranking of tammyfender.com among other retailers within its primary country and worldwide.

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