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Apr 2026
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Home/Insights/Retailers/sweetology.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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2.1K
Revenue
Apr 26
1.4K
Sessions
Apr 26
3.5-4.0%
Conv. rate
Apr 26
$25-50
AOV
Apr 26
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Sweetology.com is an online store specializing in dessert-themed products. They offer a wide range of baking tools, decorations, and kits for creating delicious treats at home. From cookie cutters to sprinkles, they provide everything needed to indulge in the art of making and decorating enticing sweet treats.

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sweetology.com Annual Revenue and Growth

sweetology.com's annual sales on its online store amounted to $22K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$22K
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
sweetology.com revenue by year

sweetology.com's monthly revenueOVER TIME
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Over the past three months, sweetology.com revenue has experienced decline of 56%, compared to the preceding three months.

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sweetology.com revenue decline for last six months
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OVERVIEW
In April 2026, sweetology.com reported online sales revenue of $2,078, significantly below the FOOD AND DRINK median of $28,743, with its conversion rate ranging from 3.50-4.00%, just shy of the industry high of 5.6%. The average order value (AOV) fell between $25-50, well below the high benchmark of $151, while total sessions stood at 1,445, far from the median of 10,999, highlighting the challenges sweetology.com faces in gaining traction within the competitive market dominated by larger players like mac.bid and boxlunch.com.
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sweetology.com competitors

In April 2026, sweetology.com generated a revenue of $2,078 from 57 transactions across 1,445 sessions, achieving an average order value (AOV) between $25 and $50, with a conversion rate of 3.50-4.00%. In comparison, celebritycakestudio.com outperformed sweetology.com with a revenue of $7,709 from 68 transactions and 2,801 sessions, boasting a higher AOV of $100-125 but a lower conversion rate of 2.00-2.50%. Meanwhile, celebrationsinthekitchen.com generated $3,085 in revenue from 24 transactions over 1,257 sessions, showcasing the highest AOV of $125-150 but the lowest conversion rate at 1.50-2.00%. Overall, while sweetology.com falls behind celebritycakestudio.com and celebrationsinthekitchen.com in revenue, its conversion rate is relatively competitive, indicating a stronger performance in converting sessions into transactions despite lower overall revenue and AOV.

celebritycakestudio.com screenshot
#1 celebritycakestudio.com
7.7K
Revenue
2.8K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
celebrationsinthekitchen.com screenshot
#2 celebrationsinthekitchen.com
3.1K
Revenue
1.3K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
sweetology.com vs top market performers
sweetology.com
top retailers
conversion rate vs average order value for sweetology.com and its competitors
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sweetology.com channels

Identify top traffic channels that drive growth for sweetology.comand discover how performance of traffic channels has changed over time.

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sweetology.com Google Ads spend

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sweetology.com devices

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sweetology.com top markets

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sweetology.com country & global rank

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