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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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1.3M
Revenue
Sep 25
314K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$400-500
AOV
Sep 25
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Swann.com offers a variety of security solutions and innovative surveillance systems for residential and commercial use. The website features products such as HD cameras, NVR/DVR systems, doorbells, alarms, and smart devices designed to enhance home security. They aim to provide reliable and cutting-edge options to protect properties and loved ones.

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swann.com Annual Revenue and Growth

swann.com's annual sales on its online store amounted to $20.4M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$20.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
swann.com revenue by year

swann.com's monthly revenueOVER TIME
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Over the past three months, swann.com revenue has experienced growth of 10%, compared to the preceding three months.

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swann.com revenue growth for last six months
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OVERVIEW
In September 2025, swann.com reported online sales revenue of $1,263,996, significantly exceeding the consumer electronics industry median of $210,220, although still distant from apple.com’s dominance at $4,216,264,748. The site's conversion rate ranged between 0.50-1.00%, while the industry’s high conversion rate is 3.85%. With an average order value (AOV) of $450-475, swann.com falls short of the $893 AOV benchmark, yet remains above the low end of $119. The site attracted 314,001 sessions, vastly outpacing the industry median of 49,877 but lagging behind Apple’s impressive 579,696,653 sessions.
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swann.com competitors

In September 2025, when comparing swann.com to its competitors in the CCTV camera industry, swann.com stands out with a revenue of $1,263,996 generated from 2,808 transactions and 314,001 sessions, resulting in an average order value (AOV) ranging between $450-$475 and a conversion rate of 0.50-1.00. In contrast, cctvcameraworld.com trails behind with a revenue of $207,040 from 175 transactions and 88,964 sessions, offering a higher AOV of $1,175-$1,200 but a lower conversion rate of 0.00-0.50. Similarly, cctvsecuritypros.com, cctvcamerapros.com, and a1securitycameras.com all have lower revenues, transactions, sessions, AOVs, and conversion rates compared to swann.com. Only pelco.com comes close with a revenue of $1,366,830 from 1,383 transactions and 135,090 sessions, with a higher AOV of $975-$1,000 and a conversion rate of 1.00-1.50. Overall, swann.com remains competitive within the industry, excelling in both revenue and conversion rates.

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swann.com vs top market performers
swann.com
top retailers
conversion rate vs average order value for swann.com and its competitors
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swann.com channels

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swann.com Google Ads spend

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swann.com devices

Review swann.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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swann.com top markets

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swann.com country & global rank

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