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Jul 2025
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Home/Insights/Retailers/spoolies.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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8.5K
Revenue
4.6K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
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Spoolies.com is an online store that offers a variety of hair accessories. They specialize in selling innovative hair curlers called Spoolies, which are designed to provide safe and comfortable curling without heat or chemicals. Additionally, the website offers other hair care products and styling tools to cater to customers various needs.

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spoolies.com's revenueOVER TIME
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Over the past three months, spoolies.com revenue has experienced growth of 7.2%, compared to the preceding three months.

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spoolies.com revenue growth for last six months
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OVERVIEW
In July 2025, spoolies.com, a BEAUTY AND COSMETICS website, generated $8,538 in online sales with a conversion rate of 2.50-3.00% and an AOV of $50-75. The highest revenue in the category was $113,233,299 from themancompany.com, and the highest conversion rate was 4.31%. The lowest conversion rate was 1.0%, and the lowest AOV was $51. spoolies.com had 4,622 sessions, while the highest sessions came from sephora.com at 41,064,568. The median number of sessions in the BEAUTY AND COSMETICS category was 20,909.
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spoolies.com competitors

In July 2025, spoolies.com generated $8,538 in revenue from 134 transactions and 4,622 sessions, with an average order value (AOV) between $50-75 and a conversion rate of 2.50-3.00%. In comparison, its competitor octocurl.com had a higher revenue of $12,048 from 170 transactions and 8,090 sessions. Both spoolies.com and octocurl.com had similar AOV and conversion rates ranging between $50-75 and 2.00-3.00% respectively. However, octocurl.com attracted more sessions and transactions than spoolies.com, indicating a potentially larger customer base and higher sales volume. This suggests that spoolies.com may need to focus on increasing its website traffic and transactions to remain competitive in the market.

octocurl.com screenshot
#1 octocurl.com
12K
Revenue
8.1K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
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TOP MARKET PERFORMERSby revenue
spoolies.com vs top market performers
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conversion rate vs average order value for spoolies.com and its competitors
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Revenue share by device at spoolies.com

In July large majority of sales on spoolies.com, 89% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 11% of sales coming from desktop devices.

In July large majority of sales on spoolies.com, 89% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 11% of sales coming from desktop devices.
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spoolies.com channels

Identify top traffic channels that drive growth for spoolies.comand discover how performance of traffic channels has changed over time.

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spoolies.com Google Ads spend

Evaluate spoolies.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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spoolies.com devices

Review spoolies.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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spoolies.com top markets

Explore spoolies.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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spoolies.com country & global rank

Assess the ranking of spoolies.com among other retailers within its primary country and worldwide.

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