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Apr 2026
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Home/Insights/Retailers/spoolies.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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11K
Revenue
Apr 26
3.8K
Sessions
Apr 26
3.0-3.5%
Conv. rate
Apr 26
$75-100
AOV
Apr 26
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Spoolies.com is an online store that offers a variety of hair accessories. They specialize in selling innovative hair curlers called Spoolies, which are designed to provide safe and comfortable curling without heat or chemicals. Additionally, the website offers other hair care products and styling tools to cater to customers various needs.

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spoolies.com Annual Revenue and Growth

spoolies.com's annual sales on its online store amounted to $134.6K in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$134.6K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
spoolies.com revenue by year

spoolies.com's monthly revenueOVER TIME
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Over the past three months, spoolies.com revenue has experienced decline of 8.9%, compared to the preceding three months.

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spoolies.com revenue decline for last six months
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OVERVIEW
In April 2026, spoolies.com generated $11,004 in online sales, significantly below the BEAUTY AND COSMETICS median of $40,161, with sessions totaling 3,765 compared to the median of 20,819; its conversion rate of 3.00-3.50% is within industry norms, yet below the high of 4.38%, while the average order value (AOV) ranges from $75-100, notably lower than the high of $195 in the sector. Overall, spoolies.com remains overshadowed by major players like Sephora, which leads with a staggering $117,760,640 in revenue and over 84 million sessions.
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spoolies.com competitors

In April 2026, spoolies.com generated a revenue of $11,004 with 117 transactions across 3,765 sessions, achieving an average order value (AOV) between $75 and $100 and a conversion rate of 3.00-3.50%. In contrast, its competitor octocurl.com outperformed spoolies.com with a revenue of $23,853 from 360 transactions, benefitting from 16,576 sessions. Octocurl's AOV ranged from $50 to $75, with a lower conversion rate of 2.00-2.50%. While spoolies.com shows a higher AOV and better conversion rate, it lags behind in overall revenue and transaction volume. The disparity in sessions indicates that octocurl.com attracts significantly more visitors, impacting their revenue potential. Overall, spoolies.com demonstrates strengths in customer value but must enhance traffic and transactions to compete effectively against octocurl.com.

octocurl.com screenshot
#1 octocurl.com
23.9K
Revenue
16.6K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
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TOP MARKET PERFORMERSby revenue
spoolies.com vs top market performers
spoolies.com
top retailers
conversion rate vs average order value for spoolies.com and its competitors
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Industries spoolies.com operates in

spoolies.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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spoolies.com channels

Identify top traffic channels that drive growth for spoolies.comand discover how performance of traffic channels has changed over time.

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spoolies.com Google Ads spend

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spoolies.com devices

Review spoolies.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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spoolies.com top markets

Explore spoolies.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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spoolies.com country & global rank

Assess the ranking of spoolies.com among other retailers within its primary country and worldwide.

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