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Dec 2025
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Home/Insights/Retailers/southerntide.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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470.5K
Revenue
Dec 25
177.7K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$125-150
AOV
Dec 25
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SouthernTide.com is an online retail platform offering a wide range of products. The website features clothing items and accessories such as shirts, polos, dresses, swimwear, and footwear for men, women, and children. They also sell outdoor gear, home decor, and collegiate-themed merchandise for various universities.

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southerntide.com Annual Revenue and Growth

southerntide.com's annual sales on its online store amounted to $5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$5M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
southerntide.com revenue by year

southerntide.com's monthly revenueOVER TIME
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Over the past three months, southerntide.com revenue has experienced decline of 6.4%, compared to the preceding three months.

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southerntide.com revenue decline for last six months
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OVERVIEW
In December 2025, southerntide.com achieved online sales revenue of $470,523, significantly surpassing the sports industry median of $90,105, yet far behind the leading retailer, garmin.com, at $197,575,281; the site recorded a conversion rate of 2.00-2.50%, slightly below the high benchmark of 3.13%, with an average order value (AOV) of $125-150, also below the sector’s high of $535; with 177,747 sessions, southerntide.com outperformed the industry median of 34,350, but remained well behind the top player, dickssportinggoods.com, which garnered 64,737,034 sessions.
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southerntide.com competitors

In December 2025, southerntide.com outperformed some of its competitors in terms of revenue. With a revenue of $470,523, southerntide.com had a higher revenue than islandpursuit.com ($15,329) and southernmarsh.com ($85,465). However, it fell short compared to petermillar.com ($7,805,734) and johnnie-o.com ($7,538,465) in terms of revenue. In terms of conversion rate, southerntide.com had a conversion rate of 2.00-2.50%, which was the same as islandpursuit.com and higher than southernmarsh.com (1.50-2.00%). However, it had a lower conversion rate compared to countryclubprep.com (3.50-4.00%) and johnnie-o.com (3.50-4.00%). Overall, southerntide.com remains competitive in the online retail market, showcasing steady growth in revenue and a respectable conversion rate among its competitors.

countryclubprep.com screenshot
#1 countryclubprep.com
175.2K
Revenue
29.7K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
islandpursuit.com screenshot
#2 islandpursuit.com
15.3K
Revenue
4.9K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
petermillar.com screenshot
#3 petermillar.com
7.8M
Revenue
1.4M
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
johnnie-o.com screenshot
#4 johnnie-o.com
7.5M
Revenue
1.2M
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
southernmarsh.com screenshot
#5 southernmarsh.com
85.5K
Revenue
56.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
southerntide.com vs top market performers
southerntide.com
top retailers
conversion rate vs average order value for southerntide.com and its competitors
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southerntide.com channels

Identify top traffic channels that drive growth for southerntide.comand discover how performance of traffic channels has changed over time.

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southerntide.com Google Ads spend

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southerntide.com devices

Review southerntide.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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southerntide.com top markets

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southerntide.com country & global rank

Assess the ranking of southerntide.com among other retailers within its primary country and worldwide.

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