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Apr 2024
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Home/Insights/Retailers/southerntide.com
TRANSACTION INTELLIGENCE - APR 2024 GLOBALLY

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317K
Revenue
121.4K
Sessions
2.0-2.5%
Conversion rate
$100-125
Average order value
Online only revenue for southerntide.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

SouthernTide.com is an online retail platform offering a wide range of products. The website features clothing items and accessories such as shirts, polos, dresses, swimwear, and footwear for men, women, and children. They also sell outdoor gear, home decor, and collegiate-themed merchandise for various universities.

southerntide.com’s revenueOVER TIME
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Over the past three months, southerntide.com revenue has experienced decline of 23%, compared to the preceding three months.

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southerntide.com revenue decline for last six months
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OVERVIEW
In April 2024, southerntide.com in the SPORTS industry had online sales revenue of $317,010, conversion rate of 2.00-2.50%, AOV of $100-125, and 121,438 sessions. Compared to the SPORTS median revenue of $130,020, southerntide.com performed above average. The largest store, garmin.com, had revenue of $151,902,366. A very high conversion rate of 2.89% and AOV of $549 were observed in the industry, while a very low conversion rate of 0.74% and AOV of $76 were noted. The highest sessions were at 41,572,493 from dickssportinggoods.com, while the median sessions were 44,511.
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southerntide.com competitors

When comparing southerntide.com to its competitors in the same industry, we see that it falls behind in terms of revenue, transactions, and sessions. johnnie-o.com leads the pack with a revenue of $3,654,617 from 16,691 transactions and 491,146 sessions. petermillar.com follows closely behind with $6,141,011 in revenue from 19,517 transactions and 955,274 sessions. southerntide.com lags behind with a revenue of $317,010 from 2,703 transactions and 121,438 sessions. However, southerntide.com excels in its Average Order Value (AOV) range of $100-$125, falling within the competitive range. In terms of conversion rate, southerntide.com is on par with petermillar.com at 2.00-2.50%. Overall, while southerntide.com may have lower revenue and traffic metrics compared to its competitors, it maintains a competitive AOV and conversion rate within the industry standards.

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Sessions
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Conv. rate
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AOV
#2 islandpursuit.com
57.4K
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17.7K
Sessions
1.5-2.0%
Conv. rate
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AOV
#3 petermillar.com
6.1M
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955.3K
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
#4 johnnie-o.com
3.7M
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Sessions
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Conv. rate
$200-225
AOV
#5 southernmarsh.com
69.1K
Revenue
43.8K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
southerntide.com vs top market performers
southerntide.com
top retailers
conversion rate vs average order value for southerntide.com and its competitors
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southerntide.com brandsby revenue

1
Logo for southern tideSouthern Tide
2
Logo for wphWph
Top retailers:amazon.com

southerntide.com categoriesby revenue

2
Shirts & Tops
3
Apparel & Accessories
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brands overtime comparison

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southerntide.com channels

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southerntide.com Google Ads spend

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southerntide.com devices

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southerntide.com top markets

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southerntide.com country & global rank

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