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Sep 2025
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Home/Insights/Retailers/souleway.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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63.7K
Revenue
Sep 25
29.7K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$150-175
AOV
Sep 25
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Souleway.com is an online platform that offers a variety of products for fashion enthusiasts. They sell a wide range of trendy clothing, footwear, and accessories for both men and women. Their collection showcases contemporary styles, providing customers with options to elevate their personal style.

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souleway.com Annual Revenue and Growth

souleway.com's annual sales on its online store amounted to $954.8K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$954.8K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
souleway.com revenue by year

souleway.com's monthly revenueOVER TIME
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Over the past three months, souleway.com revenue has experienced growth of 45%, compared to the preceding three months.

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souleway.com revenue growth for last six months
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OVERVIEW
In September 2025, souleway.com, operating in the lifestyle/fashion and apparel industry, generated $63,675 in online sales, slightly below the median of $74,931. The site recorded a conversion rate between 1.00-1.50%, underperforming compared to the industry's high of 3.2%. With an average order value (AOV) of $150-175, souleway.com sits below the high benchmark of $382. The site had 29,675 sessions, also lower than the median of 34,221, while shein.com dominates the sector with revenue exceeding $819 million and session counts near 297 million, highlighting souleway.com's growth opportunities in a competitive market.
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souleway.com competitors

Compared to its competitors in September 2025, souleway.com falls behind in revenue, transactions, sessions, average order value (AOV), and conversion rate. souleway.com generated $63,675 in revenue from 397 transactions and 29,675 sessions, with an AOV of $150-175 and a conversion rate of 1.00-1.50%. In contrast, totebagfactory.com led the pack with $546,649 in revenue from 2,778 transactions and 73,089 sessions, boasting an AOV of $175-200 and a conversion rate of 3.50-4.00%. sperling-bags.com and holzrichter.berlin also outperformed souleway.com in most metrics, showing higher revenue, transactions, sessions, AOV, and conversion rates. This indicates that souleway.com has room for improvement to catch up with its competitors in the online retail market.

totebagfactory.com screenshot
#1 totebagfactory.com
546.6K
Revenue
73.1K
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
sperling-bags.com screenshot
#2 sperling-bags.com
242.1K
Revenue
84.1K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
holzrichter.berlin screenshot
#3 holzrichter.berlin
274.5K
Revenue
52.1K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
souleway.com vs top market performers
souleway.com
top retailers
conversion rate vs average order value for souleway.com and its competitors
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Revenue share by device at souleway.com

In September large majority of sales on souleway.com, 98% was finalized on desktop devices, with 1.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on souleway.com, 98% was finalized on desktop devices, with 1.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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souleway.com channels

Identify top traffic channels that drive growth for souleway.comand discover how performance of traffic channels has changed over time.

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souleway.com Google Ads spend

Evaluate souleway.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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souleway.com devices

Review souleway.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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souleway.com top markets

Explore souleway.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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souleway.com country & global rank

Assess the ranking of souleway.com among other retailers within its primary country and worldwide.

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