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Oct 2025
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Home/Insights/Retailers/souleway.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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70.2K
Revenue
Oct 25
29.7K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$150-175
AOV
Oct 25
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Souleway.com is an online platform that offers a variety of products for fashion enthusiasts. They sell a wide range of trendy clothing, footwear, and accessories for both men and women. Their collection showcases contemporary styles, providing customers with options to elevate their personal style.

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souleway.com Annual Revenue and Growth

souleway.com's annual sales on its online store amounted to $954.8K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$954.8K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
souleway.com revenue by year

souleway.com's monthly revenueOVER TIME
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Over the past three months, souleway.com revenue has experienced growth of 20%, compared to the preceding three months.

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souleway.com revenue growth for last six months
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OVERVIEW
In October 2025, souleway.com generated $70,167 in online sales with a conversion rate of 1.00-1.50%, below the industry median of $80,524 and high conversion rate of 3.36% in the FASHION AND APPAREL sector. With an Average Order Value (AOV) of $150-175, it remains lower than the high AOV of $378. The site recorded 29,675 sessions, slightly below the median of 33,163, while competing with shein.com, which leads with $977,396,912 in revenue and over 321 million sessions, indicating a competitive but challenging market landscape for souleway.com.
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souleway.com competitors

Compared to its competitors in October 2025, souleway.com falls behind in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. While souleway.com generated $70,167 in revenue from 428 transactions and 29,675 sessions, its AOV ranged between $150-175 and its conversion rate was 1.00-1.50%. In contrast, totebagfactory.com outperformed souleway.com with $888,132 in revenue from 4,337 transactions and 84,102 sessions, boasting an AOV of $200-225 and a conversion rate of 5.00-5.50%. Similarly, sperling-bags.com and holzrichter.berlin also surpassed souleway.com in revenue, transactions, sessions, AOV, and conversion rate. Overall, souleway.com faces stiff competition and has room for improvement in various key metrics to catch up with its competitors.

totebagfactory.com screenshot
#1 totebagfactory.com
888.1K
Revenue
84.1K
Sessions
5.0-5.5%
Conv. rate
$200-225
AOV
sperling-bags.com screenshot
#2 sperling-bags.com
216.2K
Revenue
62.6K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
holzrichter.berlin screenshot
#3 holzrichter.berlin
282.1K
Revenue
54.6K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
souleway.com vs top market performers
souleway.com
top retailers
conversion rate vs average order value for souleway.com and its competitors
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Revenue share by device at souleway.com

In October large majority of sales on souleway.com, 98% was finalized on desktop devices, with 1.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on souleway.com, 98% was finalized on desktop devices, with 1.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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souleway.com channels

Identify top traffic channels that drive growth for souleway.comand discover how performance of traffic channels has changed over time.

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souleway.com Google Ads spend

Evaluate souleway.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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souleway.com devices

Review souleway.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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souleway.com top markets

Explore souleway.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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souleway.com country & global rank

Assess the ranking of souleway.com among other retailers within its primary country and worldwide.

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