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Nov 2025
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Home/Insights/Retailers/souleway.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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80.8K
Revenue
Nov 25
39.4K
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$150-175
AOV
Nov 25
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Souleway.com is an online platform that offers a variety of products for fashion enthusiasts. They sell a wide range of trendy clothing, footwear, and accessories for both men and women. Their collection showcases contemporary styles, providing customers with options to elevate their personal style.

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souleway.com Annual Revenue and Growth

souleway.com's annual sales on its online store amounted to $954.8K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$954.8K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
souleway.com revenue by year

souleway.com's monthly revenueOVER TIME
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Over the past three months, souleway.com revenue has experienced decline of 0.93%, compared to the preceding three months.

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souleway.com revenue decline for last six months
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OVERVIEW
In November 2025, souleway.com, operating in the FASHION AND APPAREL sector, generated $80,796 in online sales, slightly below the median of $93,064, with a conversion rate of 1.00-1.50%, lower than the industry's high of 3.37%. Its average order value (AOV) ranged from $150-175, while the industry high reached $375. The site attracted 39,360 sessions, surpassing the median of 36,492 but significantly trailing behind shein.com, the category leader with $916,157,774 in revenue and over 342 million sessions, indicating room for improvement in customer engagement and sales conversion.
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souleway.com competitors

In November 2025, souleway.com had a revenue of $80,796 from 498 transactions and 39,360 sessions, with an Average Order Value (AOV) ranging from $150 to $175 and a conversion rate of 1.00% to 1.50%. Compared to its competitors, totebagfactory.com had significantly higher revenue of $794,600 from 4,051 transactions and 80,678 sessions, with an AOV between $175 and $200 and a conversion rate of 5.00% to 5.50%. sperling-bags.com also outperformed souleway.com with revenue of $457,622 from 5,564 transactions and 104,668 sessions, despite a lower AOV of $75 to $100, but a similar conversion rate of 5.00% to 5.50%. Lastly, holzrichter.berlin had a revenue of $285,363 from 1,645 transactions and 59,839 sessions, with an AOV matching souleway.com at $150 to $175, but a higher conversion rate of 2.50% to 3.00%. Overall, souleway.com faces tough competition in terms of revenue and transactions, but holds its own in terms of AOV and conversion rate within its niche market.

totebagfactory.com screenshot
#1 totebagfactory.com
794.6K
Revenue
80.7K
Sessions
5.0-5.5%
Conv. rate
$175-200
AOV
sperling-bags.com screenshot
#2 sperling-bags.com
457.6K
Revenue
104.7K
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
holzrichter.berlin screenshot
#3 holzrichter.berlin
285.4K
Revenue
59.8K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
souleway.com vs top market performers
souleway.com
top retailers
conversion rate vs average order value for souleway.com and its competitors
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Revenue share by device at souleway.com

In November large majority of sales on souleway.com, 98% was finalized on desktop devices, with 1.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on souleway.com, 98% was finalized on desktop devices, with 1.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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souleway.com channels

Identify top traffic channels that drive growth for souleway.comand discover how performance of traffic channels has changed over time.

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souleway.com Google Ads spend

Evaluate souleway.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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souleway.com devices

Review souleway.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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souleway.com top markets

Explore souleway.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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souleway.com country & global rank

Assess the ranking of souleway.com among other retailers within its primary country and worldwide.

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