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May 2025
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Home/Insights/Retailers/soufeel.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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1M
Revenue
488.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
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Soufeel.com is an online marketplace offering a vast range of customizable jewelry options. Their product lineup includes bracelets, necklaces, rings, and charms, made from materials like sterling silver and gold plating. In addition to jewelry, Soufeel.com also provides customers with accessories like watches, phone cases, and bags.

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soufeel.com's revenueOVER TIME
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Over the past three months, soufeel.com revenue has experienced decline of 76%, compared to the preceding three months.

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soufeel.com revenue decline for last six months
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OVERVIEW
In May 2025, soufeel.com in the LUXURY industry had online sales revenue of $1,009,307 with a median of $78,577. Its conversion rate ranged from 2.00-2.50%, higher than the very low of 0.37% and lower than the very high of 2.81%. The Average Order Value (AOV) was between $75-100, falling below the very high of $1,008 and above the very low of $88. The total sessions for soufeel.com were 488,603, less than the highest of 15,949,662 from pandora.net but above the median of 26,443 for the LUXURY category.
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soufeel.com competitors

In May 2025, soufeel.com reported a revenue of $1,009,307 from 12,000 transactions and 488,603 sessions, with an average order value (AOV) ranging between $75-100 and a conversion rate of 2.00-2.50%. Comparing this data to its competitors, mintandlily.com stood out with a revenue of $1,915,758 from 17,845 transactions and 499,360 sessions, boasting a higher AOV of $100-125 and a conversion rate of 3.50-4.00%. wearfelicity.com also performed well with $900,206 in revenue from 9,585 transactions and 277,221 sessions, maintaining a similar AOV of $75-100 but a higher conversion rate of 3.00-3.50%. In contrast, getnamenecklace.com, gnoce.com, and namenecklace.com lagged behind in terms of revenue, transactions, sessions, AOV, and conversion rates compared to soufeel.com and its top competitors.

namenecklace.com screenshot
#1 namenecklace.com
42.8K
Revenue
25.8K
Sessions
5.0-5.5%
Conv. rate
$25-50
AOV
wearfelicity.com screenshot
#2 wearfelicity.com
900.2K
Revenue
277.2K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
getnamenecklace.com screenshot
#3 getnamenecklace.com
146.4K
Revenue
218.5K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
mintandlily.com screenshot
#4 mintandlily.com
1.9M
Revenue
499.4K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
gnoce.com screenshot
#5 gnoce.com
91.2K
Revenue
108K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
soufeel.com vs top market performers
soufeel.com
top retailers
conversion rate vs average order value for soufeel.com and its competitors
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Revenue share by device at soufeel.com

In May large majority of sales on soufeel.com, 74% was finalized on mobile devices, with 26% of sales coming from desktop devices.

In May large majority of sales on soufeel.com, 74% was finalized on mobile devices, with 26% of sales coming from desktop devices.
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soufeel.com channels

Identify top traffic channels that drive growth for soufeel.comand discover how performance of traffic channels has changed over time.

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soufeel.com Google Ads spend

Evaluate soufeel.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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soufeel.com devices

Review soufeel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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soufeel.com top markets

Explore soufeel.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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soufeel.com country & global rank

Assess the ranking of soufeel.com among other retailers within its primary country and worldwide.

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